- Workplace
- Onsite
- Type
- Full-time
- Education
- Master
- Source
- RecruiterFlow
Description
Head of eCommerce
Confidential Beauty / Cosmetics Brand
A fast-growing beauty and cosmetics company is looking for a scrappy, strategic, and hands-on Head of eCommerce to lead and optimize the brand’s digital experience across DTC and third-party ecosystems.
This role is ideal for someone who deeply understands the modern customer journey and knows how to build high-converting digital experiences across Shopify, landing pages, educational content, and external acquisition channels. The business drives a meaningful amount of traffic through Meta advertising into third-party content environments (including dermatologist and educational partner sites), so experience managing complex conversion paths is critical.
The Head of eCommerce will oversee the day-to-day eCommerce function, manage a small team, and work closely with digital operations and development resources to improve site performance, conversion, and customer experience.
What You’ll Do:
- Own and lead the overall eCommerce strategy across Shopify and related digital experiences
- Optimize the customer journey across both direct-to-consumer and third-party content ecosystems
- Partner closely with growth marketing teams to improve conversion from Meta and paid social traffic
- Manage and improve landing pages, blog flows, merchandising, and onsite experience
- Oversee site updates, testing, performance improvements, and digital operations workflows
- Work cross-functionally with developers and operational support resources to execute quickly and efficiently
- Analyze customer behavior and identify opportunities to improve conversion and retention
- Help build and scale the eCommerce team over time as the business continues to grow
What We’re Looking For:
- Strong experience leading eCommerce for a DTC brand, ideally within beauty, wellness, skincare, or consumer products
- Deep understanding of Shopify ecosystems and customer journey optimization
- Experience managing traffic across both owned channels and third-party educational/content environments
- Hands-on operator who is comfortable executing while also thinking strategically
- Scrappy, resourceful, and able to move quickly in a fast-paced environment
- Experience managing small teams and working closely with developers or technical resources
- Strong understanding of conversion optimization, merchandising, and digital customer behavior
