- Salary
- $103k – $170k
- Location
- New York, United States of America
- Workplace
- Hybrid
- Type
- Full-time
- Department
- Marketing
- Seniority
- Senior
- Experience
- 8+ years
- Visa
- Not sponsored
- Source
- Workday
Description
As a Senior Manager, External Communications – Financial Protection and Wealth Management, you will enhance and strengthen Guardian’s external reputation in protection, retirement, and wealth management. To do so, you will draw from your entrepreneurial mindset to scale a dedicated External Communications program focused on these topics, leveraging Guardian’s thought leadership, data, news, and initiatives to ensure consistent visibility in high-impact channels. You will partner closely with the broader External Communications team, as well as with Marketing, Brand, Social, and Enterprise Content colleagues, to ensure alignment across all of Guardian’s efforts. You will champion modern communications strategies, leveraging emerging technologies—including AI—to keep Guardian ahead in a rapidly evolving landscape.
You are:
A strategic communicator and influencer, experienced in leading external communications and PR campaigns
Proactive and confident, thriving in a fast-paced environment while managing multiple priorities
A trusted advisor who balances consultation with decisive recommendations
Data-driven and insight-oriented, using analytics to refine strategies and measure impact
Curios and adaptive, embracing AI and emerging media trends to shape innovative PR strategies and
You have:
6-8 years of relevant experience in external communications and PR, ideally in financial services
Proven ability to manage complex stakeholder relationships
Exceptional writing and storytelling skills across multiple formats and channels
A familiarity with various external communications and marketing amplification platforms
Industry knowledge in wealth management, personal finance, retirement, and insurance
You will:
Turn subject matter expertise, research, and data into compelling external communications campaigns and initiatives across channels, positioning Guardian as a recognized and trusted expert among financial advisors and consumers.
Help shape Guardian’s wealth thought leadership strategy, leading execution across channels in order to drive visibility and awareness of Guardian’s products, solutions, and key business leaders.
Assist in the development and coordination of relevant communication campaigns, including press releases, pitches, byline writing, briefing documents, talking points, key messages, social posts, newsletter development, and reporting, working collaboratively with agency and internal partners.
Serve as liaison to reporters on media relations supporting the businesses. Build and strengthen key reporter relationships, staying current on relevant news outlets, industry coverage, and trends.
Be the point person for media monitoring, including maintaining media coverage tracker and managing media relations inbox.
Define KPIs and report on program effectiveness.
Support all other responsibilities as defined by the team.
Reporting relationships:
You will report to the External Communications Lead, Group Benefits, Client Solutions and Wealth Management, and Financial Protection and Retirement Solutions
Location:
This role is based in our Hudson Yards, NY office with 3 days in office and 2 days WFH
Salary Range:
$103,450.00 - $169,960.00The salary range reflected above is a good faith estimate of base pay for the primary location of the position. The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate. In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation.
Our Promise
At Guardian, you’ll have the support and flexibility to achieve your professional and personal goals. Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards.
Inspire Well-Being
As part of Guardian’s Purpose – to inspire well-being – we are committed to offering contemporary, supportive, flexible, and inclusive benefits and resources to our colleagues. Explore our company benefits at www.guardianlife.com/careers/corporate/benefits. Benefits apply to full-time eligible employees. Interns are not eligible for most Company benefits.
Equal Employment Opportunity
Guardian is an equal opportunity employer. All qualified applicants will be considered for employment without regard to age, race, color, creed, religion, sex, affectional or sexual orientation, national origin, ancestry, marital status, disability, military or veteran status, or any other classification protected by applicable law.
Accommodations
Guardian is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. Guardian also provides reasonable accommodations to qualified job applicants (and employees) to accommodate the individual's known limitations related to pregnancy, childbirth, or related medical conditions, unless doing so would create an undue hardship. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [email protected]. Please note: this resource is for accommodation requests only. For all other inquires related to your application and careers at Guardian, refer to the Guardian Careers site.
Visa Sponsorship
Guardian is not currently or in the foreseeable future sponsoring employment visas. In order to be a successful applicant. you must be legally authorized to work in the United States, without the need for employer sponsorship.
Current Guardian Colleagues: Please apply through the internal Jobs Hub in Workday.
