- Salary
- $150k – $180k/yr
- Location
- Remote USA - In Tandem
- Workplace
- Remote
- Type
- Full-time
- Department
- IT
- Seniority
- Director
Description
Director of Growth Product & Monetization
Department: Growth
Employment Type: Permanent - Full Time
Location: Remote USA - In Tandem
Compensation: $150,000 - $180,000 / year
Description
What you will accomplish:
- Growth Strategy & Execution: Set OurFamilyWizard's conversion and monetization priorities and drive execution across direct-to-consumer, professionally referred, and court-directed journeys—recognizing that each audience enters with different intent and needs.
- Growth Operating System: Establish shared metrics, a high-velocity experiment portfolio, and a regular growth review that helps teams learn quickly, make tradeoffs, and act on results.
- Product & Marketing Alignment: Connect acquisition strategy and CAC with activation, conversion, engagement, and retention so OurFamilyWizard invests in customers it can serve well over time.
- Pricing & Monetization: Lead pricing, packaging, and new-product monetization across app stores and web. Evaluate tier value, upgrade paths, and price changes using customer insight, unit economics, and OurFamilyWizard’s responsibility to families.
- Professional Referral Growth: Deepen engagement and referrals across attorneys, mediators, therapists, custody evaluators, and courts. Improve the path from recommendation or mandate to sustained customer value, and partner on pro product strategy to advise on price/value and monetization of new products.
- Scalable Growth Foundations: Partner with Data, AI, Marketing, and Engineering to strengthen experimentation, instrumentation, segmentation, and lifecycle capabilities. Build a repeatable approach to international expansion and an agile conversion funnel tech stack—with foundations designed to scale across brands.
Who you are:
- A mission-connected operator who connects growth to real-world impact and cares about what happens to the families using OurFamilyWizard.
- A hands-on strategist who loves being close to the work—establishing playbooks, building learning foundations, and turning strategy into experiments and results.
- Skilled at reading consumer psychology and translating context-specific conditions into strong hypotheses that reduce friction and move parents to the right next action.
- A collaborative leader who aligns cross-functional teams around shared priorities without relying on formal authority—and communicates up with the clarity to drive executive alignment.
- High-velocity in experimentation: you form hypotheses, set priorities, understand statistical tradeoffs, and know when evidence is sufficient to act.
- AI-native: you use current tools to improve the speed and quality of research, modeling, prototyping, and experimentation—while remaining accountable for the output.
What you bring:
- 7–10+ years building and leading consumer growth or monetization strategies with accountability for measurable outcomes across the full funnel.
- Hands-on ownership of subscription pricing or packaging—including a price change, repackaging, or new-product monetization decision—and clear lessons from what didn't go as planned.
- Strong business judgment with fluency in CAC, LTV, retention, payback, ARPU, and cohort performance; excellent data fluency and statistical analysis.
- Excellent communication and influence skills that help you drive various perspectives and opinions towards a concrete and visionary strategy while keeping teams aligned around you to maximize impact and outcomes.
- Hands-on PM experience and the ability to collaborate effectively with engineering from managers to ICs; technical fluency that enables seamless engineering partnership.
- Fluency in App Store, Google Play, and web subscription mechanics.
- Experience with B2B2C growth, professional referral networks, international expansion, or high-trust products is a strong plus.
- Understanding of the current limits and near-term potential of AI optimization and personalization.
- Medical: In Tandem pays 100% of the premium for employees AND 99% for all additional family members
- 401k: Up to a 4% match with immediate vesting
- Paid leave for all new parents
- Learning & Development stipend for employees
- Paid Time Off: 11 Holidays + Winter Break (3 Days) + Volunteer Time Off (1 Day) + Floating Holiday (1 Day)
- Personal Time Off: 15 days for 0–1 years of employment + 20 days for 1–3 years of employment
- Supportive and flexible working environment – work from anywhere!