- Location
- Berlin, Berlin
- Workplace
- Remote, Hybrid
- Type
- Part-time
- Department
- Marketing
- Seniority
- Entry
- Education
- Master
- Source
- Personio
Description
Your mission
We are seeking a data-driven, technically inclined Junior SEO & Growth Analytics Manager based in Berlin to take ownership of our organic search visibility, technical optimization, data reporting, and LLM search discovery strategies. This is a part-time role with an 80% work pensum (32h per week on 4 days) and a hybrid-remote position.
Note: You are not required to write content. Instead, you will act as the technical architect and strategist behind our search performance, designing topical clusters, analyzing growth metrics, steering Generative Engine Optimization (GEO), and building automated LLM workflows to scale our operations.
Key Responsibilities
1. Content Architecture & Technical Briefing
Partner directly with the CMO to design high-impact content strategies that drive search traffic and AI search engine visibility.
Create structured technical briefs for content writers, defining keyword target maps, semantic entity coverage, internal linking, and content clusters.
Review writer outlines and finished drafts to enforce technical SEO standards and structural integrity before publication.
2. Technical SEO & Generative Engine Optimization (GEO)
Maintain best-in-class technical SEO health: schema markup, Core Web Vitals, crawl budget, and site architecture.
Develop and execute strategies for GEO / AI Search to ensure our brand is referenced and cited across major AI engines (ChatGPT, Claude, Perplexity, Gemini).
Leverage LLM workflows and AI tools to automate task execution, fast-track keyword clustering, and perform content gap analyses.
3. Analytics, Reporting & BI Collaboration
Collaborate with our BI Analyst to request or build custom performance dashboards in Looker Studio and Google Sheets.
Track, evaluate, and present monthly reports on traffic trends, keyword rankings, backlink health, and AI share of voice.
Produce monthly data-driven recommendations for site optimization (e.g., content pruning, page merging, internal link expansion).
4. Backlinking, Digital PR & Partnerships
Support organic link-building efforts by auditing third-party target sites for relevance, authority, domain health, and backlink risk profiles.
Collaborate with the PR & Partnerships managers to uncover niche, high-value link-building opportunities.
Your profile
Experience: ~1–2 years in SEO or digital marketing with a focus on technical SEO, site auditing, or data analytics.
Languages: Fluent English is required. Fluency in German, French or Italian is a plus, but not mandatory.
Creative Background: A background, degree, or personal passion for Music or Creative Arts is strongly preferred.
Technical SEO & AI Toolset: Baseline experience with standard SEO tools (e.g., Google Search Console, Screaming Frog, Ahrefs/Semrush, GA4). Enthusiasm for leveraging LLMs (ChatGPT, Claude, Perplexity, Gemini) for productivity and search analysis.
Data Literacy: Comfortable working with Google Sheets and open to building/managing reports in Looker Studio.
Don't check every single box? Apply anyway! We don't expect you to be a master of all areas on day one. If you have strong foundational analytical/SEO skills and a curiosity to learn, we will provide hands-on training and mentorship to close any skill gaps.