Social Media Administrator

Position Title: Social Media Administrator
Employment: Full-Time, Salaried, Exempt
Location: Phoenix, AZ
Travel: 5%

Turning Point Action is a 501(c)(4) organization that works to mobilize conservatives in the election or defeat of a candidate. Turning Point Action registers voters and engages the conservative base at a grassroots level to recruit Precinct Committeemen, and fight for election integrity and conservative values.

Job Description: Turning Point Action is seeking a creative, driven, and culturally in-tune Social Media Administrator to lead content efforts related to voter registration and outreach. This role is hands-on and fast-paced, with daily responsibilities that include creating and scheduling original content across Instagram, X (Twitter), and TikTok, all tailored to engage our target audience and promote voter outreach. The ideal candidate will stay on top of the latest social trends, meme formats, and platform updates to keep our content fresh and relevant. This role is perfect for someone who thrives in a fast-paced, mission-focused environment and is passionate about engaging voters through innovative social media strategies.

RESPONSIBILITIES:

• Develop, manage, and grow content across multiple platforms — especially Instagram, X (Twitter), and TikTok — with a focus on voter registration and mobilization
• Stay current with social media trends, algorithms, to improve engagement and platform growth.
• Create and edit compelling digital content (reels, TikToks, memes, etc.) that resonates with a young, conservative audience.
• Keep track of how our posts are doing, figure out what’s working and what’s not, and help improve our content so more people see and interact with it.
• Engage with followers, respond to comments and DMs, and help build an online community excited about voting and civic engagement.
• Collaborate with other departments to support broader voter outreach campaigns, event promotions, and strategic initiatives.

MINIMUM QUALIFICATIONS:

• Excellent communication and interpersonal skills.
• Must be able to work in the office at our Headquarters in Phoenix, Arizona.
• Passionate about conservative values and energized by Turning Point Action’s mission to register, educate, and mobilize voters.
• Familiarity with social media content creation and analytics
• Strong understanding of what performs well on Instagram, TikTok, and X — including video editing, meme culture, and trend adaptation.

“WOW” SKILLS:

• Proven experience in social media management and/or digital marketing, especially in a political, advocacy, or campaign setting.
• Experience with grassroots organizing, voter outreach, or political event coordination.
• Extensive knowledge of party politics, election cycles, and the broader conservative political landscape.
• Comfortable navigating fast-paced, campaign-style work environments with shifting priorities.

All applicants will be subject to a background check and would be required to sign an NDA for employment.