- Salary
- $125k – $140k/yr
- Location
- San Francisco, California, US
- Type
- Full-time
- Seniority
- Director
- Experience
- 7+ years
- Source
- BetterTeam
Description
At The Foggy Dog, we believe your best friend deserves the best. That’s why we are passionate about making high-quality pet accessories that are as beautiful as they are functional. And, every order helps a pup in need: since launch, we are proud to have provided over 500,000 pounds of food to rescue shelters. Our products are available at www.thefoggydog.com and in over 1,000 brick-and-mortar retailers.
We are a small (but mighty!) female-founded team based in San Francisco. As a family-owned business, we are invested in finding the best people to join our tightly knit team. We are looking for candidates who thrive in a creative, energetic, data-driven environment and share our values of collaboration, communication, and positivity. This role is an exciting opportunity to make a huge impact at a fast-growing ecommerce company from the ground up.
Overview:
Responsibilities:
- Own and design all creative for campaigns, product launches, and seasonal sales.
- Translate brand guidelines into cohesive, elevated, emotionally engaging creative across all channels.
- Partner with the Founder to evolve the visual direction of the brand, including typography, color palettes and campaign look and feel.
- Lead the creative direction for all photoshoots including concept development, overall visual storytelling, shot list development, and post‑shoot execution.
- Edit and retouch photography as needed, including on-dog, flat lay and ecommerce imagery.
- Support on-set execution, guiding styling, composition and photography to ensure a cohesive and elevated brand aesthetic.
- Ensure visual consistency across all imagery.
- Bring to life campaign and sale concepts across key marketing channels including website, email, organic social, paid ads & more.
- Collaborate with growth and ecommerce teams to optimize creative for conversion, engagement, and customer experience.
- Oversee the creation of digital assets for paid acquisition channels including Meta, Google, and affiliate marketing.
- Design packaging across formats including backers, hangtags, pouches, and labels.
- Design visually compelling print catalogs and direct mail assets that translate the brand experience beyond digital touchpoints.
- Mentor and guide a graphic designer to maintain a high standard of execution.
- Manage the end-to-end process for creative reviews, from concept presentation through stakeholder feedback and final approvals.
- Review and provide feedback on all brand creative, including organic social, ads, and templates.
- Partner cross-functionally with marketing, ecommerce, merchandising, and product teams.
- Contribute proactively to creative brainstorms and strategic discussions.
- Help improve creative workflows, processes, and systems as the company scales.
About You:
- 7+ years of experience in design, preferably in e-commerce, lifestyle, or consumer brands.
- A strong portfolio showcasing digital, campaign, and print work with an an emphasis on storytelling.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma.
- Deep understanding of typography, color, and layout with an elevated aesthetic.
- Highly organized with strong attention to detail.
- Comfortable owning projects end-to-end in a fast-moving environment.
- Passion for storytelling through design and building a cohesive brand.
- A positive, can-do attitude and willingness to take on any task, big or small.
- A degree in graphic design, visual arts, or a related field.
Compensation and Benefits:
- Salary range of $125-140K depending on experience.
- Medical, dental and vision insurance.
- 401(k) with matching.
- Paid vacation, holidays and sick leave.
- Generous product allowance.
- The ability to bring your dog to work (please do!).
To Apply: