- Location
- Shanghai
- Type
- Full-time
- Department
- Marketing
- Seniority
- Manager
- Experience
- 15+ years
- Source
- Breezy HR
Description
EcoCeres is seeking an experienced, hands-on Corporate and Marketing Communications Manager to lead the development and delivery of its communications activities in Mainland China.
Based in Shanghai, you will strengthen EcoCeres’ corporate reputation, build awareness of its renewable fuels business, and support engagement with customers, employees, media and other key stakeholders. Working closely with the corporate communications team, China leadership and relevant business and operational teams, you will translate complex technical and sustainability topics into clear, credible and compelling communications tailored to Chinese audiences.
The ideal candidate combines strategic judgement with strong execution capabilities, excellent English and Chinese writing skills, and a sound understanding of China’s media and digital communications landscape.
KEY RESPONSIBILITIES
Corporate communications and reputation
· Develop and implement an integrated corporate and marketing communications plan for Mainland China, aligned with EcoCeres’ business priorities, corporate positioning and global communications strategy.
· Shape locally relevant narratives that communicate EcoCeres’ business, capabilities and contribution to the transition towards lower-carbon fuels.
· Provide communications counsel to China leadership and business teams, identifying opportunities to strengthen corporate reputation and anticipating potential sensitivities.
· Maintain consistent messaging across corporate, commercial and operational communications, adapting global materials for local audiences rather than relying on direct translation.
Media relations and executive visibility
· Build and maintain relationships with relevant national, business, industry and regional media in Mainland China.
· Identify and develop media opportunities, including interviews, briefings, feature stories and commentary on relevant industry developments.
· Prepare press releases, key messages, media Q&As, speeches, presentations, briefing documents and thought leadership content in Chinese and English.
· Develop executive visibility opportunities through relevant industry conferences, forums, media engagements and other external platforms.
Marketing communications and digital engagement
· Partner with commercial teams to develop communications that support customer engagement and explain EcoCeres’ products, capabilities and value proposition.
· Plan and deliver communications support for trade shows, industry conferences, customer events and other business development activities in China.
· Develop and manage content for China-facing digital and social media channels, including WeChat, as appropriate to business priorities.
· Produce engaging content and marketing materials, including corporate presentations, brochures, case studies, articles and videos, working with internal specialists and external partners.
· Monitor channel and campaign performance, using audience insights and analytics to improve content, reach and engagement.
Issues management and operational communications
· Monitor relevant media coverage, industry developments and emerging issues in China, assessing potential implications for EcoCeres’ reputation.
· Develop and maintain China-specific issues and crisis communications materials and response arrangements in coordination with the corporate communications team and relevant functions.
· Support communications relating to operational developments, major milestones and sensitive issues, working closely with local management and operational teams.
· Help ensure that technical, environmental and sustainability statements are accurate, appropriately substantiated and reviewed by the relevant internal experts.
Employee and stakeholder engagement
· Support China leadership communications and employee engagement through internal announcements, leadership messages, town halls and other relevant channels.
· Work with relevant internal teams to support communications for local stakeholder and community engagement initiatives.
· Coordinate with colleagues across markets and functions to ensure timely information sharing and consistent communications.
Planning and delivery
· Manage PR agencies, content producers and other external partners, setting clear briefs, quality standards, budgets and timelines.
· Establish measurable objectives and report on communications performance, focusing on outcomes relevant to business and reputation priorities.
· Manage multiple projects independently while maintaining strong editorial standards and attention to detail.
QUALIFICATIONS AND EXPERIENCE
· Bachelor’s degree in Communications, Journalism, Public Relations, Marketing or a related discipline.
· Minimum 15 years of relevant communications experience, with substantial experience developing and delivering programmes in Mainland China.
· Experience in renewable fuels, energy, chemicals, sustainability, aviation, transportation or other industrial or business-to-business sectors is an advantage, but not essential.
· Excellent written and spoken Mandarin and English, with strong Chinese copywriting, editing and English-to-Chinese adaptation skills.
· A proven track record in corporate communications, media relations, executive positioning, and issues and crisis communications.
· Strong understanding of Mainland China’s media environment, digital platforms and stakeholder expectations, with experience managing corporate WeChat content and campaigns.
· Experience translating complex business, technical or sustainability information into accessible, audience-relevant communications.
· Demonstrated ability to support marketing communications, customer-facing content and industry events.
· Sound judgement and the ability to handle sensitive information, advise senior stakeholders and work effectively under pressure.
· Strong project management skills, including experience managing agencies, budgets and competing deadlines.
· Ability to work independently and collaborate effectively across commercial, operational, technical and corporate functions.
· Familiarity with AI-assisted research, writing and content tools, with sound editorial judgement and attention to accuracy, confidentiality and company policies.
· Willingness to travel within China and internationally, and flexibility to support time-sensitive communications outside regular working hours when required.
EcoCeres is committed to a diverse and inclusive workplace. EcoCeres is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.