Customer insights ratings and reviews analyst

Summary:

·         We’re in search of an customer insights ratings and reviews analyst to analyze customer ratings, product reviews, and Voice of Customer (VoC) data, turning feedback into actionable insights for product, marketing, and customer service teams. The role combines hands-on data analytics and reporting with coordinating ratings and reviews programs, product launches, and cross-functional initiatives. Experience with Sprinklr, Bazaarvoice, PowerReviews, or comparable platforms is highly preferred.

Here are some of the specific details:

Job Title: Customer insights ratings and reviews analyst (Business Analyst 4)

Location: Plano TX 75023

Duration: 6 Month contract with possibility of extension   

Status: (Onsite)

Key Responsibilities

·         Own the end-to-end ratings & reviews strategy across retail and DTC channels, turning fragmented feedback data into a single, trusted source of truth that marketing and product teams rely on for decision-making.

·         Translate large volumes of unstructured review and survey data into clear, prioritized insights — identifying the handful of issues or opportunities that matter most.

·         Partner cross-functionally with Product Marketing, Customer Service and Marketing teams to ensure VOC findings directly influence product improvements, messaging, and launch readiness.

·         Build and maintain a repeatable VOC reporting cadence (monthly scorecards, quarterly readouts, and executive summaries) that gives leadership a real-time pulse on brand and product sentiment.

·         Identify and stand up new listening tools, sentiment analysis methods, or AI-assisted text analytics to make the program faster and more predictive rather than purely retrospective.

·         Drive ratings and reviews programs through partnering with key stakeholders to drive quantifiable review volume against identified KPIs for key product launches and ongoing review incentivization across the portfolio.

·         Track ratings & reviews performance against competitors, flagging emerging risks (e.g., quality issues surfacing in reviews before they show up elsewhere) so teams can respond proactively.

·         Champion a customer-centric mindset across the Digital Appliances org, coaching stakeholders on how to read and use VOC data rather than just handing them a report.

What We Are Looking For

·         3-5 years of experience in voice-of-customer, market research, customer insights, or ratings & reviews management, ideally within consumer electronics, appliances, or another durable goods category.

·         Demonstrated experience working with ratings & reviews platforms (e.g., Bazaarvoice, PowerReviews, Yotpo) and/or text/sentiment analytics tools.

·         Hands-on experience with Sprinklr (or a comparable enterprise VOC/social listening platform such as Medallia, Qualtrics, or Clarabridge) for sentiment analysis, theme detection, and reporting across reviews and customer feedback channels.

·         Strong analytical skills with the ability to synthesize large, messy datasets into clear narratives and recommendations for non-technical stakeholders.

·         Proven track record partnering across marketing, product, and CX functions to drive action from customer feedback — not just report on it.

·         Excellent written and verbal communication skills, including comfort presenting findings to senior stakeholders.

·         Proficiency with data visualization/reporting tools (e.g., Excel, Power BI, Tableau, or similar).

·         Bachelor's degree in Marketing, Business, Data Analytics, or a related field, or equivalent practical experience.

Nice-to-Haves

·         Experience in the consumer electronics, appliance, consumer durables, or connected home/IoT product categories.

·         Experience working in a large, matrixed organization with multiple internal stakeholders.

·         Prior contract or project-based work where you had to ramp quickly and show impact fast.

Top skills:

·         Analytics

·         Project management.

A reasonable, good faith estimate of the minimum and maximum for this position is $52 to $57/hour

I am looking forward to speaking with you today.

About us:

Harvey Nash is a national, full-service talent management firm specializing in technology positions. Our company was founded with a mission to serve as the talent partner of choice for the information technology industry.

Our company vision has led us to incredible growth and success in a relatively short period of time and continues to guide us today. We are committed to operating with the highest possible standards of honesty, integrity, and a passionate commitment to our clients, consultants, and employees.

We are part of Nash Squared Group, a global professional services organization with over forty offices worldwide.

For more information, please visit us at https://www.harveynashusa.com/

Thanks & Regards,

Sateesh Podishetty

Sr. Recruiter

[email protected]