- Location
- Shanghai, 31, CN
- Workplace
- Remote, Hybrid, Onsite
- Department
- Marketing
- Seniority
- Senior
- Experience
- 6+ years
- Closing date
- Today
- Source
- iCIMS
Description
Overview
We are seeking a highly organized Senior Marketing Campaign Excellence Specialist to oversee end-to-end marketing campaign management. The ideal candidate will be responsible for the comprehensive planning, execution, and analysis of all marketing campaigns, ensuring they align with our brand objectives, budget constraints, and compliance requirements. This role requires strong cross-functional collaboration, meticulous budget and vendor management, and a data-driven approach to measuring campaign success.
Responsibilities
Position Overview: We are seeking a highly organized Senior Marketing Campaign Excellence Specialist to oversee end-to-end marketing campaign management. The ideal candidate will be responsible for the comprehensive planning, execution, and analysis of all marketing campaigns, ensuring they align with our brand objectives, budget constraints, and compliance requirements. This role requires strong cross-functional collaboration, meticulous budget and vendor management, and a data-driven approach to measuring campaign success.
Main Responsibilities:
n End-to-End Marketing campaign Management: Plan, coordinate, and execute all marketing activities (virtual, hybrid, and in-person) from conception to completion.
n Ensure seamless on-site event management, including vendor selection and management, logistics, staffing, and attendee experience.
n Budget & Financial Oversight: Develop, monitor, and control event budgets in collaboration with the Finance department.
n Manage event-related procurement processes, including vendor negotiations, quote reviews, and payment approvals.
n Compliance & Risk Management: Ensure all events adhere to company policies, legal requirements, and industry regulations. Implement risk assessment and mitigation strategies for each event.
n Vendor Management: Lead full-cycle vendor management, including sourcing, selection, contract negotiation, and performance evaluation. Collaborate with Procurement and Finance to validate quotes, ensure cost efficiency, and maintain quality standards.
n Analysis & Reporting: Track, measure, and analyze event performance using KPIs (e.g., attendance, engagement, ROI, lead generation). Prepare post-event reports with actionable insights and recommendations for future improvements.
n Cross-Functional Collaboration: Work closely with Product Marketing, Sales, Finance, Procurement, and external partners to ensure aligned objectives and successful execution.
Qualifications
Education: Bachelor’s degree in Marketing, Business, Communications, or a related field.
Experience:
- 6+ years of experience in event management, preferably in a B2B or corporate environment.
- Proven track record of managing large-scale events with complex budgets and multiple stakeholders.
- Strong financial acumen with experience in budget control, quote analysis, and procurement processes.
- Excellent negotiation, communication, and project management skills.
- Proficiency in event management tools, CRM systems, and data analysis platforms.
Ability to thrive in a fast-paced environment and manage multiple priorities simultaneously.