Director of Undergraduate Online Enrollment

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The Undergraduate Online Admissions Director is responsible for leading the recruitment, admissions, and enrollment efforts for online undergraduate programs at University of the Cumberlands. This position oversees the development and execution of strategies to attract and enroll a diverse and qualified cohort of online learners. The Undergraduate Online Admissions Director collaborates with various stakeholders to ensure a seamless admissions process and supports the institution's mission of expanding access to high-quality online education.

Key Duties and Responsibilities:

• Develop and implement comprehensive recruitment and admissions strategies to meet enrollment goals for online undergraduate programs.
• Lead the admissions team in processing applications, evaluating transcripts, and making admissions decisions in a timely and efficient manner.
• Collaborate with academic departments and online program coordinators to ensure alignment between recruitment efforts and program offerings.
• Manage the communication flow with prospective online students, providing accurate information about programs, admissions requirements, and support services.
• Oversee the development of marketing materials and outreach campaigns to promote online undergraduate programs to target audiences.
• Analyze admissions data and trends to assess the effectiveness of recruitment strategies and make recommendations for improvement.
• Coordinate virtual information sessions, webinars, and other events to engage prospective students and facilitate their transition to online learning.
• Stay informed about best practices and trends in online education and enrollment management, participating in professional development activities as appropriate.
• Serve as a liaison between admissions, academic departments, and other campus offices to address student inquiries and concerns.
• Collaborate with enrollment management colleagues on initiatives related to retention, student success, diversity, and inclusion in online education.

Requirements:

• Master's degree preferred.
• Strong understanding of graduate education and the needs of diverse student populations.
• Excellent communication and interpersonal skills, with the ability to engage effectively with prospective students, faculty, staff, and external stakeholders.
• Proficiency in admissions management systems and other relevant technology tools.
• Supervisory experience, with a track record of building and motivating high-performing teams.
• Analytical skills and attention to detail, with the ability to interpret data and make informed decisions.
• Commitment to equity, diversity, and inclusion in higher education.
• Ability to work a flexible schedule.
• Office hours and work times are based on student needs.

Cumberlands is different by design. Our employees exemplify our motto in the pursuit of a

“life-more-abundant.”