Marketing Automation Specialist

## About this opportunity

The Marketing and Communications Marketing Automation Specialist works within an in-house agency – the M&C Hub, to provide on-demand marketing automation support to the global organization. In this role, you will execute marketing automation campaigns and support marketing activities within an established team environment, working under the guidance of experienced specialists and managers.

As an early-career professional, you will contribute to email marketing campaigns, lead management, and campaign execution across the Marketo platform and related systems. You will work closely with the other Marketing Automation Specialists and senior team members to develop your expertise in marketing automation while delivering quality marketing activities that support global demand generation.

A successful Marketing Automation Specialist must demonstrate strong communication and collaboration skills, a proactive mindset, and the ability to manage multiple tasks in a fast-paced environment. The ideal candidate has excellent written and spoken English, a keen attention to detail, and a genuine interest in developing their skills in marketing automation within a supportive team setting.

## What you will do

• Execute email marketing campaigns and marketing activities within the Marketo platform
• Support lead management and campaign execution across marketing automation platforms
• Assist with campaign quality assurance, testing, and reporting
• Collaborate with stakeholders to understand campaign requirements and deliver results
• Manage multiple marketing tasks and priorities in a structured environment
• Provide accurate campaign reporting and basic web analytics insights
• Participate in campaign planning and execution under senior guidance
• Support the onboarding and training of marketing automation processes and best practices

## You will bring

• 1–3 years of relevant experience in marketing, marketing support, or a related field
• Excellent written and spoken English proficiency
• Strong communication and collaboration skills with a proactive mindset
• Solid understanding of digital marketing fundamentals
• Experience executing marketing campaigns
• Project management fundamentals, including time and task management
• Strong attention to detail and ability to follow established processes
• Ability to manage multiple tasks and priorities effectively
• Comfort communicating with internal stakeholders
• Demonstrated learning agility and ability to quickly learn new tools and processes
• Basic understanding of web analytics and campaign reporting
• Knowledge of email marketing best practices
• Experience with lead management and audience segmentation

## Nice-to-haves

• Experience with Marketo or similar marketing automation platforms
• Familiarity with Salesforce CRM (SFDC)
• Knowledge of Google Analytics (GA4)
• Experience with A/B testing and campaign optimization
• Understanding of landing page management
• Basic knowledge of AI and its applications in marketing
• General business acumen and curiosity about marketing strategy

## What we offer

Salary package

• Cafeteria fringe benefits (yearly amount of gross 840,000 HUF)
• Annual bonus
• Benefits after life events (eg.: childbirth)

Other

• Employee Assistance Program
• Life and accident insurance
• Wellbeing activities
• Company share purchase plan
• Referral program
• All You Can Move partner

Learning & Development

• Continuous learning through trainings, workshops, and conferences
• Internal and external learning & development opportunities
• Language courses

Facilities

• Modern office in the 11th district
• Hybrid working based on our current Home Office Policy
• Laptop and mobile phone
• Free parking in the secured company underground garage
• Bicycle storage, showers and lockers

Ericsson Hungary does not provide relocation support or sponsor HU work authorisations for this position.

Why join Ericsson?At Ericsson, you´ll have an outstanding opportunity. The chance to use your skills and imagination to push the boundaries of what´s possible. To build solutions never seen before to some of the world’s toughest problems. You´ll be challenged, but you won’t be alone. You´ll be joining a team of diverse innovators, all driven to go beyond the status quo to craft what comes next.

What happens once you apply?Click Here to find all you need to know about what our typical hiring process looks like.Encouraging a diverse and inclusive organization is core to our values at Ericsson, that's why we champion it in everything we do. We truly believe that by collaborating with people with different experiences we drive innovation, which is essential for our future growth. We encourage people from all backgrounds to apply and realize their full potential as part of our Ericsson team. Ericsson is proud to be an Equal Opportunity Employer. learn more.

Primary country and city: Hungary (HU) || Budapest

Req ID: 789073