Hiring.Camp

SMERF Sales Director

Horizon Hospitality

·

Jun 10, 2026

Salary
$100k – $130k
Location
Orlando, USA
Workplace
Remote, Onsite
Department
Sales
Seniority
Director
Education
Bachelor
Source
PCRecruiter

Description

A rapidly growing luxury hospitality and vacation platform in Central Florida is seeking an innovative SMERF Sales Director to drive occupancy and revenue growth by attracting travel sports teams, high school, and collegiate athletic programs to their resort. This role leads all sales efforts targeting coaches, athletic directors, tournament organizers, and team travel coordinators whose athletes compete in local, regional, and national competitions.

This is a rare opportunity to join a high-growth company at a pivotal stage, helping develop strategic partnerships, manage the full group sales cycle, and ensure an exceptional stay experience tailored to the unique needs of competitive athletes and their teams.

Compensation & Benefits: $100,000 – $130,000 base salary, medical and dental coverage, 401(k), PTO, personal and sick days, paid holidays, life insurance, STD/LTD, and more.
Location: Remote, with availability to be on-site for client meetings.

Relocation: Strong preference for local candidates with ties to the youth sports industry.

Position Responsibilities
  • Sales Strategy & Business Development: Develop and execute a targeted sales strategy to attract traveling sports teams, high school, and collegiate sports teams traveling to the Orlando area for competitions, tournaments, and championships.
  • Pipeline Creation: Build a robust pipeline by prospecting athletic departments, sports governing bodies, tournament directors, and travel procurement contacts at schools and universities.
  • Local Networking: Identify and pursue relationships with sports event operators, tournament hosts, and multi-sport complexes in the greater Orlando area.
  • Market Tracking: Stay current on the regional sports tournament calendar to proactively target incoming teams and events.
Position Requirements
  • Education: Bachelor's degree in Sports Management, Hospitality, Business, or a related field.
  • Leadership Experience: 5+ years of SMERF Sales experience required.
  • Industry Track Record: Demonstrated success in hotel/resort group sales, sports tourism, or team travel sales.
  • Communication & Support: Maintain a high level of service and responsiveness to coaches and administrators managing complex travel logistics.
If you are a strategic and hands-on sales leader with a passion for hospitality, sports tourism, and building lasting athletic partnerships, we invite you to explore this exciting career opportunity.
Click here to apply online

Skills

Procurement

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Remote SMERF Sales Director at Horizon Hospitality • $100k – $130k | Hiring.Camp