Digital Account Manager

Company Description

Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries. Do you want to know more about the agency/brand or area of expertise you will be applying for in this role? Keep reading!

Starcom is the Human Experience Company and is one of the agency brands within Publicis Groupe. A world-renowned media communications agency, we believe the alchemy of people and technology creates experiences people love, and actions brands need. Experiences are the human side of data-driven, tech-fueled marketing. And, we are passionate about boldly leading our clients into the future. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including Airbnb, Coca-Cola, Stellantis, Kellogg Company, Samsung, Puig, Visa, and more.

We are the Citizens of Starcom. We are Brave, Kind, Inclusive, and Resilient. Join us!

Overview

We are looking for a Digital Account Manager to lead the digital strategy and operations for a beauty client, acting as the client’s day-to-day digital lead within a senior account team.

The role combines a full-funnel vision with direct ownership of channels such as paid social, programmatic, OLV, and display, working in synergy with other media within the mix, including retail media and offline channels.

You will work closely with client teams, media partners, and digital stakeholders, as well as internal specialist teams and the client’s global account team.

The role also includes supervising a team of digital planners. Strong leadership, results orientation, and the ability to manage complex environments with autonomy and strategic judgment are highly valued.

Responsibilities

• Manage the day-to-day digital relationship with the client, acting as both operational and strategic point of contact and ensuring proactive, results-driven execution.
• Contribute to the design of integrated digital media strategies with a full-funnel approach, ensuring alignment between investment, channels, and outcomes in line with the client’s business objectives.
• Oversee the development, tracking, and optimization of media plans, ensuring KPIs, budgets, timelines, and quality standards are met.
• Coordinate internal specialist teams and external partners, ensuring aligned execution and efficient operations.
• Prepare and present performance reports and insights to the client, translating data into actionable, business-oriented recommendations.
• Identify innovation opportunities and test & learn initiatives for the account, staying up to date with market trends and platform developments.
• Lead the operational governance of the account and supervise the digital planning team, ensuring efficient and results-oriented execution.

Qualifications

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
• +4 years of experience in a media or advertising agency.
• Proven experience managing direct client relationships within complex accounts.
• Experience leading or coordinating teams.
• Technical knowledge: full-funnel digital media strategic planning. Knowledge of offline media is a plus.
• Nice to have: experience in luxury, beauty, fashion, or FMCG sectors

• Proficiency in Meta Ads Manager, TikTok Ads Manager, Google DV360, and advanced Excel. Nice to have: Looker Studio, Campaign Manager 360, and Google Analytics.
• English level B2–C1 for both written and verbal professional communication, including presentations and meetings with international teams.
• Strong analytical and strategic thinking skills, with the ability to translate campaign data into business-driven recommendations.
• Excellent organizational skills to manage projects, teams, and stakeholders simultaneously.
• Strong leadership with sound judgment: able to set priorities, develop talent, and drive team performance autonomously.
• Proactive, collaborative mindset and motivation to work in high-demand environments.
• Genuine interest in the luxury and beauty sector and a strong test & learn mindset.

Additional Information

Why join us? Because we offer reasons such as:

• 🌟 Flexible Benefits (Coverflex): Enjoy more than just work with flexible compensation including meal vouchers, health insurance, transportation, and more.
• 🚀 Growth Opportunities: You can advance in your career not only through the experience of working with major clients but also by accessing local and global training programs specialized according to your role, covering both technical and soft skills.
• 📚 Free Online Training: You can access unlimited courses from LinkedIn Learning and Udemy Catalogs through our artificial intelligence platform "Marcel".
• 🥇 Partner Certifications: You'll have the opportunity to obtain certifications from industry giants such as Meta, Google, or Amazon.
• 🌍 Work from anywhere: Telecommute up to 6 weeks from over 100 countries with our #WorkYourWorld program.
• 🎉 Attractive holidays package including your birthday & Advertising Day off plus some additional days off. Rest is also important!
• 🧘🏻‍♂️ Well-being: We prioritize the well-being of our staff and organize various health initiatives such as daily meditation or yoga among others.

Employee benefits are an integral part of the company’s annual compensation package. These benefits are subject to the company’s current policies and guidelines and may be modified, updated, or adjusted at the company’s discretion to reflect organizational needs, regulatory requirements, or business conditions.

We are certified as a Great Place to Work, your happiness and providing you with an outstanding experience means a lot to us, let's enjoy!

Here at Publicis Groupe, we are committed to building a culturally diverse workforce and therefore strongly encourage applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background: we do not discriminate on the basis of race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status, or any individual´s status in any group or class protected by law.

If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

All employees are committed to complying with obligations regarding Information Security and Technologies, obligations related to the use of Artificial Intelligence, obligations stemming from the Quality and Environmental Management System, as well as obligations derived from the Integrity Management System, Corruption Prevention, and the Anti-Bribery and Anti-Corruption Policy. Furthermore, all employees are required to complete mandatory training courses, declarations, and compliance commitments in these area