Library Marketing and Communications Specialist

The Library Marketing and Communications Specialist role will focus on managing Saint Paul Public Library’s content strategy and storytelling to reach new audiences, increasing use of the Library, and clearly conveying the Library’s values and brand. The role also creates strategic communications plans for programs and projects among other duties. This role is part of the Marketing and Communications team of three which is responsible for raising awareness and engagement in the Saint Paul Public Library system. 

Here’s what you can expect to do:

• Drive the content strategy for the Marketing and Communications Team, collaborating to identify and create content across channels including email, website, social media, paid advertising, and more. 
• Create and collaborate to implement strategic integrated communication and promotion plans for various library programs and initiatives.
• Coordinate special projects including, but not limited to special edition library cards and commissioned art.
• Maintain a cohesive brand identity across all digital, print, media, and campaign communications.
• Design and produce digital and print collateral, including brochures, flyers, infographics, event materials, and promotional assets.
• Employ a strong racial equity lens and incorporate this into marketing and communications strategy.

• For more information and essential functions, see our job description.

Information Specific to this Position:  This position is located at George Latimer Central Library, 90 W 4th St, St Paul, MN 55102, and works a daytime schedule. Typical schedule is Monday through Friday, 8:30 a.m.-5 p.m., with most days of the week in the office. Weekends and evenings may be required occasionally. Remote work on Mondays and ability to work remotely one additional day a week.

Our Benefits: We offer competitive wages, and a variety of excellent benefits, including health insurance, retirement contributions and paid vacation and sick time.

To learn more about Saint Paul Public Library and its mission to welcome all people to connect, learn, discover, and grow, visit www.sppl.org.

The eligible list created from this assessment will also be used to fill Public Information Specialist II positions as they become available in various departments and bargaining units within the City.

Equity, Inclusion and Belonging: The City of Saint Paul is dedicated to dismantling systemic racial, cultural, and economic barriers that prevent people from fully enjoying and participating in our community and ensuring fairness in opportunities and outcomes for all individuals. At the City of SaintPaul, we want our workforce to reflect the diverse city that we serve. Our leaders are guided by an unapologetic equity agenda, which promotes the belief that true equity is building a city that works for all of us. We encourage you to apply as we are most interested in finding the best candidate for this job.

A Bachelor's Degree is required. No substitution for education. A Bachelor's Degree in Journalism, Communications, Criminal Justice, Marketing, Law Enforcement, or a related field is preferred. 

Two years of experience as a Public Information Specialist I or equivalent is required. 

**The Public Information Specialist I focuses on designing and implementing content and communications plans.

1. Submit a City of Saint Paul online application by the closing date.
2. Upload or submit the following required document via the online application system (Zip files and web links will not be accepted. Each uploaded attachment is limited to 10MB.).
   • Resume
   • Cover letter - Optional

First time applying online? Read our How to Apply Online Guide.

Need technical support? For help with the online application, please call1-855-524-5627.

GENERAL INFORMATION:

Open Job Posting: This posting is open to anyone who meets the position requirements. 

Selection Process: Applicants who meet the minimum job requirements will be placed on a hiring list for consideration. Hiring Managers may interview/hire anyone from the list. You will be notified if you are invited to participate in the final selection process which may include an interview, job simulation, work sample submission, or other evaluation method.

Pre-Employment Screening: This position requires a background check which may include criminal history, and employment history as a condition of employment. Candidates will be required to submit proof of education to Human Resources upon conditional job offer.

Human Resources Contact Information:  

The City of Saint Paul encourages individuals to apply for positions regardless of criminal history.

Veteran’s Preference: If you are a veteran and would like to receive Veteran’s preference in accordance with MN Statute 197.455, you must submit a photocopy of your DD214 preferably at time of application. Click here for more information.

Equal Employment Opportunity Statement: The City of Saint Paul is an equal opportunity/affirmative action employer. Veterans, women, persons of color, members of the LGBTQIA+ community, and individuals with disabilities are strongly encouraged to apply.

Working Title: Library Marketing and Communications Specialist
Official Title:  Public Information Specialist II