Marketing Associate

Description

Gulf Stream Construction is a general sitework contracting firm serving the Charleston, SC and Savannah, GA markets and surrounding Lowcountry, delivering commercial, industrial, municipal, residential, and environmental construction projects with a reputation for quality craftsmanship and client relationships. We are seeking a Marketing Manager to build and manage our brand presence, grow our social media, and support business development across the region.

The Marketing Manager will manage and execute day-to-day marketing activities for Gulf Stream Construction, including social media, website content, proposal and RFP/RFQ support, coordination of project photography and videography, and brand storytelling. This hands-on role combines content development with visits to project sites, with some travel between the Charleston and Savannah offices and active job sites to support both markets.

Requirements

Marketing Execution & Performance

• Translate established marketing priorities into a coordinated calendar of activities supporting business development across both markets.
• Manage day-to-day marketing work, deadlines, and deliverables. This is an individual-contributor position with no direct reports.
• Track and report on marketing performance, including social engagement, website traffic, and recommend improvements.
• Track marketing spending against the approved budget.

Content Creation

• Write and edit newsletters, press releases, announcements, and marketing collateral.
• Develop case studies and project spotlights that highlight the company’s work and capabilities.
• Create internal and external communications supporting company announcements, awards, or milestones
• Maintain consistent brand voice, messaging, and visual standards across marketing materials.

Social Media Management

• Manage the content calendar for Instagram, Facebook, LinkedIn, and other relevant platforms.
• Create, schedule, and publish posts featuring projects, team culture, and community involvement.
• Monitor comments and messages, engage with audiences, and track performance across both markets.

Website Management

• Maintain and update website content, including project galleries, service pages, team information, and client testimonials.
• Coordinate with website design partners on design and layout updates.
• Monitor website analytics and recommend content improvements to support engagement and inquiries.

Proposal & Business Development Support

• Support estimating and business development teams in preparing branded proposals and RFP/RFQ responses.
• Assemble project qualifications, team biographies, relevant experience, and visual content for submissions.
• Develop and maintain proposal templates, standard content, and supporting materials.
• Review submissions for clarity, accuracy, and consistent branding and formatting.
• Support industry events, award submissions, community sponsorships, and the collection of client testimonials.

Job Site & Project Photography/Videography

• Coordinate photography and videography documenting project progress, key milestones, and completed work, with the opportunity to capture and edit content directly based on experience and skills.
• Work with project managers and superintendents to identify content opportunities and schedule site visits.
• Engage and manage external photography and video vendors as needed, including scheduling, creative direction, and review of deliverables.
• Maintain an organized, accessible library of project photos and video.
• Follow all site safety protocols and personal protective equipment (PPE) requirements.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field or equivalent experience.
• Five or more years of progressive marketing experience, including responsibility for independently managing marketing initiatives from planning through execution. Experience in construction, real estate, or a related industry is strongly preferred.
• Strong writing, editing, and visual storytelling skills.
• Proficiency with social media management tools, website content platforms such as WordPress or Squarespace, and design tools such as Canva or Adobe Creative Suite.
• Experience capturing and editing project photography and video for use in marketing materials, preferred but not required.
• Familiarity with proposal development processes in a construction or professional services setting is a plus.
• Valid driver's license and willingness to travel regularly between Charleston and Savannah and to active job sites.
• Comfortable wearing required PPE and following jobsite safety protocols during site visits.
• Strong organizational skills and ability to manage multiple projects/deadlines simultaneously.

Travel and Physical Requirements

• Regular travel between the Charleston and Savannah markets; mileage and travel reimbursement provided.
• Ability to navigate active construction sites, including uneven terrain, and climb stairs or ladders as needed.
• Ability to lift up to 25 pounds.
• Ability to wear required PPE and follow job-site safety protocols.