Junior CRM Manager / Lounge by Zalando (all genders)

THE ROLE & THE TEAM
Lounge by Zalando is an online outlet for fashion and lifestyle products in 24 European countries. We offer our members daily, time-limited sale campaigns with discounts of up to 75% off the recommended retail price. However, Lounge by Zalando has so much more than discounts.
Customers sign up with their email addresses and can shop daily curated selections of limited-time promotional deals. Unlike Zalando, we don't operate through a permanent catalog. The campaign model is a crucial differentiator and invites customers to experience Zalando's fashion credibility with the additional elements of surprise and great value for money.
Our strength lies in our focus on fashion and lifestyle brands from sought-after labels to niche brands. Working with our brand partners, we're pioneering innovative supply-chain and production processes, creating a new way to shop for fashion - and a new way to sell it.
This role is about executing the customer engagement engine that keeps millions of members connected to our daily campaigns. As a Junior CRM Operations Manager, you will be responsible for the hands-on configuration, testing, and deployment of multi-channel customer campaigns. Because the Lounge model relies on ephemeral inventory and daily campaign windows, your execution speed, eye for detail, and QA accuracy are critical to our success. Working within our advanced marketing technology stack (Braze & Contentful), you will turn lifecycle strategies into high-performing customer experiences across email, push notifications, in-app messaging, and content cards, playing a vital role in transitioning our operations toward a highly automated, self-service model.

INCLUSIVE BY DESIGN
If you think you have what it takes, we encourage you to apply even if you don't meet every single requirement. You may just be the right candidate for this or other roles!
At Zalando, our vision is to be the leading pan-European ecosystem for fashion and lifestyle e-commerce – one that thrives on diversity and is truly inclusive by design. We believe that diverse teams fuel innovation and creativity, and we actively seek out talent from all backgrounds.
We actively seek to reduce bias in our hiring and employment processes, focusing on your qualifications, skills, and contributions. To support this, we kindly ask that you refrain from including personal details such as your photo, age, or marital status in your CV, ensuring a fair and equitable evaluation based solely on your abilities and potential.
We are committed to providing an exceptional and accessible candidate experience for everyone. If you require any accommodations to support you throughout the hiring process, please let us know – we are here to assist you.
Discover more about our commitment to creating a diverse and inclusive workplace: https://jobs.zalando.com/en/our-culture/diversity-and-inclusion

WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)

• Execute & Configure Campaigns: Own the end-to-end setup and launch of targeted lifecycle campaigns and special incentives across multiple European markets using Braze Canvas.

• Manage Content & Assets: Configure localized content blocks, copy, and images within Contentful to ensure smooth, automated, multi-channel campaign workflows.

• Optimize via Continuous Testing: Set up and run continuous A/B and multivariate tests to optimize open rates, CTRs, engagement, and campaign ROI.

• Uphold Quality Governance: Maintain strict QA standards by executing standardized pre-deployment checklists and user acceptance testing (UAT) to guarantee 100% campaign accuracy across languages and devices.

• Collaborate Cross-Functionally: Act as the operational touchpoint for internal commercial teams and external partners to ensure on-time execution of planned marketing campaigns.

WE’D LOVE TO MEET YOU IF

• Experience: 3+ years of hands-on experience in CRM operations, digital marketing, or e-commerce campaign execution in a fast-paced environment.

• Platform Skills: Practical experience navigating customer engagement platforms (ideally Braze, or enterprise tools like Salesforce Marketing Cloud/HubSpot) and headless CMS environments (Contentful).

• Technical Familiarity: Foundational knowledge of HTML/CSS to troubleshoot layouts; a Braze Certification is a major plus.

• Analytical Mindset: Fluency in tracking behavioral metrics (open rates, CTRs, conversion rates) and using data to make informed optimization choices.

• Mindset: Highly detail-oriented, customer-centric, and eager to work in an evolving ecosystem driven by automation and applied AI features.

OUR OFFER
Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.

• 27 days of holiday a year to start for full-time employees (+1 day for every calendar year up to 30 days)

• 2 paid volunteering days a year

• Employee shares program

• 40% off fashion and beauty products sold and shipped by Zalando, 30% off Lounge by Zalando, discounts from external partners

• Relocation assistance available (subject to prior agreement)

• Family services, including counseling and support

• Health and wellbeing options (including Wellhub, formerly Gympass)

• Mental health support and coaching available

• Drive your development through our training platform and biannual peer-to-peer review