Marketing Lead

Life tastes better with ice cream

With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry.
 
We create iconic ice cream brands that are part of everyday life, bringing moments of joy to millions of people around the world. Everybody loves ice cream. And as the world’s biggest pure‑play ice cream company, we have the scale and ambition to make a real difference. 

What truly sets us apart is how we work. 

We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance, collaborative and focused on getting things done. 

We’re curious and ready for what’s next. We embrace digital, use data to make better decisions, and keep learning, including how AI can help us work smarter and serve consumers better.  

The role

The Core Marketing Technology Lead is accountable for the end-to-end ownership, delivery, and lifecycle management of the organization’s core marketing technology platforms. This includes PXM and Artwork systems, alongside Salesforce Marketing Cloud Next, Salesforce Data Cloud, and Salesforce Service Cloud, as well as integrated applications across these processes, forming a connected ecosystem that supports omnichannel consumer engagement and marketing operations. The role will operate initially within a global transformation context, overseeing the evolution and scaling of marketing platforms while ensuring continuity of live services. As capabilities are deployed and embedded, the role will transition into steady state Business as Usual (BAU) ownership, retaining accountability for platform performance, roadmap execution, and long-term value realisation. This is a role requiring a strong balance of strategic thinking, hands on delivery understanding, vendor leadership, and trusted business partnership.

What you'll be responsible for

Platform Ownership, Strategy & Governance

• Own and manage marketing technology platforms end-to-end (PXM, Artwork Management, Salesforce Marketing Cloud, Data Cloud, Service Cloud), including lifecycle management, solution design, integration, operations, and continuous improvement. Define and maintain the technology roadmap aligned to business strategy while ensuring platforms meet security, privacy, compliance, and architectural governance standards.

Stakeholder Partnership, Data & Customer Experience Enablement

• Act as a key partner to Marketing, Digital, CRM, and CX teams, translating business needs into scalable technology solutions and ensuring effective communication across technical and non-technical stakeholders. Enable integrated use of customer and product data to drive personalisation, campaign execution, insights, and seamless end-to-end customer experiences.

Transformation Delivery, Operations & Vendor Management

• Manage the balance between BAU operations and transformation initiatives, ensuring stable platform performance while delivering phased enhancements and new capabilities. Lead vendor and system integrator relationships, ensuring quality delivery, alignment to architecture standards, and long-term platform sustainability while building internal capability through best practices and enablement.

We're looking for someone who

Skills & Experience

Essential

•  10+ years’ experience in enterprise IT, including ownership of customer or marketing facing platforms

•  Strong experience managing Salesforce based ecosystems (Marketing, Data, and/or Service Cloud)

•  Proven track record of end-to-end technology ownership across build, delivery, and BAU

•  Excellent stakeholder management and vendor leadership skills

Desirable

•  Experience with PIM, Artwork Management, DAM

•  Experience supporting large scale marketing or consumer transformation programmes

•  FMCG, retail, or consumer centric industry experience

What you'll get

Alongside meaningful work and strong development, we offer a reward package that typically includes

• Market-competitive pay and performance related rewards
• Flexible ways of working
• Support for health, wellbeing and life outside of work
• Time off to rest and recharge
• Ongoing learning and development opportunities
• Specific benefits vary by location

#TMICC

Why join us?

This is a place for people who are passionate about ice cream and are growth obsessed - both for the business and for themselves. People who act like an owner and drive our business end-to-end. People who are driven by success to deliver more than we ever thought we could! 

You’ll thrive here if you value an inclusive culture, with low ego and hierarchy - and if you’re excited to continuously learn and challenge how we work, using digital, data, and new thinking to push us forward.

- Roles with real accountability and visible impact
- Free to move fast, experiment and challenge how things are done
- Continuous learning and development as the business grows
- Reward linked to performance and contribution.

Your career here is shaped by what you deliver, as you work across functions and markets and grow with the business.

Ready to build the future of Ice Cream?

If this sounds like the place where you'd thrive, we'd love to hear from you. Apply online and share your CV. We'll review your application and be in touch with the next steps.

If you are an individual with a disability and require assistance at any time during our recruitment process, please let your Talent Acquisition Partner know.

Additional information

The Magnum Ice Cream Company is an Equal Opportunity Employer. We embrace diversity and are committed to creating an inclusive environment where everyone can do their best work regardless of age, disability, gender identity, race, religion, sexual orientation, or any other protected characteristic.