Central Region Sales Manager

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

As the Central Region Sales Manager, you lead the regional sales strategy and execution for ABB Electrification’s Smart Buildings & Smart Power business across the Central Region. You will grow sales of low-voltage (LV) components and power distribution solutions by developing the team, strengthening customer and channel partnerships, and managing regional coverage, pipeline and forecasts. Working with national leadership, division leaders, product marketing and segment teams, you will turn market opportunities into sustainable growth and a strong customer experience.

This role is contributing to the ELSB (Electrification, Smart Buildings) division of ABB Canada and the territory is mainly Ontario (except Ottawa).

The work model is hybrid, with 25% of the time on the road, and one day per week at the office in Milton.

Responsibilities

• Develop and execute a regional sales growth strategy aligned with business priorities, customer coverage needs and assigned targets.
• Deliver sales volume, order and product-mix objectives for the region.
• Lead, support and coach the sales team; set priorities, strengthen account coverage and build disciplined opportunity management.
• Build relationships with key accounts and regional decision-makers, including distributors, electrical contractors, OEMs and panel builders; identify opportunities and define customer-specific penetration plans.
• Partner with product marketing and segment leaders to manage channel partners’ Annual Order Plans and conduct Quarterly Business Reviews; agree and drive corrective actions where performance is off plan.
• Maintain the regional opportunity funnel and prepare monthly and quarterly forecasts. Use account plans and sales tools, including Salesforce and Power BI, to track opportunities, performance and recovery actions.
• Coach the front-end sales team on winning strategies, planning and effective resource allocation based on customer needs and growth potential.
• Develop long-term customer relationships, resolve customer needs and issues, and ensure a positive experience throughout the sales process.
• Coordinate offers with bid and proposal teams and/or marketing; ensure appropriate technical and commercial content, pricing and trading conditions.
• Present ABB’s value proposition and offering in line with business strategy, including delivery, payment and contractual terms; support successful transactions, proposals and contracts.
• Identify new market opportunities, encourage knowledge sharing and cross-collaboration, and support sales administration, collection and project-management activities when needed.

Qualifications

• At least 10 years of sales experience, including 2–3 years leading and developing a high-performing sales team.
• Bachelor’s degree from an accredited post-secondary institution, preferably in electrical or mechanical engineering, or equivalent experience.
• Demonstrated success in sales growth, strategic account and channel management, market development, pipeline management and forecasting.
• Strong customer relationship, coaching, communication and planning skills, with the ability to align cross-functional teams around customer and business priorities.
• Experience using CRM and sales-performance tools; Salesforce and Power BI experience is an asset.
• Ability and willingness to travel within the assigned Central Region as required.

Employment Equity & Inclusion Statement (Canada)

ABB values the dedication, commitment, and expertise of all our employees. As an Employment Equity Employer, we are committed to fostering an inclusive and diverse workplace. We actively support the principles of the Employment Equity Act and strive to build a workforce that reflects Canada’s diversity, including:

• Women

• Indigenous Peoples

• Members of visible minorities

• Persons with disabilities

ABB is committed to providing reasonable accommodations to applicants with disabilities. If you require accommodation during any stage of the recruitment process, we encourage you to let us know.