Hiring.Camp

Global Social Media Senior Manager

Gympass

·

Today

Salary
$105k – $131k
Location
US (Remote)
Workplace
Remote
Department
Marketing
Seniority
Senior
Experience
7+ years
Source
Greenhouse

Description

Your wellbeing, our mission. Join a company shaping a healthier world.

GET TO KNOW US

At Wellhub we're revolutionizing workplace wellness. Our platform connects employees worldwide to the best partners for fitness, mindfulness, therapy, nutrition, and sleep—all in one simple subscription. Headquartered in NYC with team members in Europe, North America and South America, we’re on a mission to make every company a wellness company.

We believe work should be fulfilling, inspiring, and balanced. Here, you’ll find a team that values wellbeing, collaboration, and different perspectives, where passion and creativity push boundaries to create real impact. Your contributions will help shape a healthier, more balanced world for you and millions of people globally. 

Join us in redefining the future of wellbeing!

THE OPPORTUNITY

We are hiring a Global Social Media Senior Manager to our Marketing team in US

The US is one of Wellhub's largest, most dynamic, and most socially engaged markets—and we're looking for a Senior Manager of Social Media who will own the shaping and execution of our social media strategy locally. In this role, you'll partner closely with our Senior Director of Global Social Media to bring the US strategy to life—creating platform-specific content, developing cultural relevance, supporting local influencer and ambassador programs, and elevating Wellhub's presence across key platforms like Instagram, TikTok, LinkedIn, YouTube, and emerging channels. You're someone who lives and breathes social. You understand US culture deeply. You know how to move fast, test fearlessly, and capture moments in real time. You have a video-first mindset and love being behind—and occasionally in front of—the camera. This is a high-visibility role where your creativity, agility, and understanding of US social trends will directly influence how millions of consumers, partners, and companies experience Wellhub.

YOUR IMPACT

  • Localize and operationalize Wellhub's US social media strategy, building regionally relevant content plans for B2C, B2B, and B2P audiences.
  • Manage the US editorial calendar, ensuring seamless alignment with global priorities, launches, campaigns, and cultural moments.
  • Concept, script, shoot, and edit content optimized for Reels, TikTok, YouTube Shorts, and LinkedIn, using the in-house production studio to bring fresh ideas to life.
  • Capture spontaneous, social-worthy moments across the New York office, events, studio sessions, and partner activations.
  • Identify US cultural trends, memes, humor, and moments Wellhub can authentically participate in, adapting global narratives to fit the US social landscape and audience expectations.
  • Monitor competitor activity and industry trends to keep Wellhub culturally and creatively ahead.
  • Support the development and execution of US influencer and ambassador programs, partnering with creators and wellness influencers who authentically represent the brand.
  • Manage briefings, content feedback, deliverables, and performance tracking for creator partnerships.
  • Collaborate with US marketing, sales, people, PR, and partner teams to amplify locally relevant moments, and work closely with the global creative team to align content quality, storytelling, sonic identity, and brand voice.
  • Support country leaders and internal spokespeople with social content, thought leadership, and engagement guidance.
  • Track and report on performance metrics across awareness, engagement, growth, and sentiment; test new formats, creative variations, and posting strategies; and conduct social listening to guide content direction.
  • Oversee proactive community management across US channels—engaging in conversations, responding to comments, and cultivating brand advocates—while ensuring alignment with global crisis and response protocols.
  • Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life wellness.

WHO YOU ARE

  • You have 7+ years of experience in social media, content creation, or digital marketing—ideally in fast-moving B2C or lifestyle brands.
  • You're fluent in US social culture, humor, trends, and how different audiences behave online.
  • You're a video-first creator who is comfortable planning, shooting, editing—and occasionally stepping in front of the camera.
  • You're obsessed with social platforms: their algorithms, nuances, and emerging formats.
  • You understand how to speak to diverse audiences—consumers, HR leaders, corporate buyers, wellness partners.
  • You're highly creative, but also organized and able to manage calendars, workflows, approvals, and reporting.
  • You excel in ambiguous, fast-paced environments and aren't afraid to test new ideas.
  • You're a collaborative team player who values feedback, teamwork, and cross-functional partnership.
  • You're proactive, curious, and passionate about wellbeing and digital storytelling.

WHAT WE OFFER YOU

With thoughtful benefits, emotional wellbeing resources, and a culture that empowers you to take ownership of your role and your wellbeing, we create an environment where you can thrive in all dimensions of your life. 

In New York, California, Colorado, Massachusetts, and Washington, the annual base salary range for this role is $104,754 - $130,943. The base salary range for other locations may vary. Actual base salary will be dependent on geographic location, relevant experience, skills, qualifications and/or other job-related factors. In addition to base salary, this role is eligible to participate in either our annual bonus plan or a sales incentive plan, and our performance-based stock option program. 

Our benefits include:

WELLHUB: Free Gold-level membership with access to onsite gyms and studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental wellbeing support, and more! Add up to three family members to your plan, ensuring access to wellness for those who matter most to you.

HEALTHCARE: Health, dental, and vision insurance. Access to telehealth, care concierge, and an Employee Assistance Program. 

FINANCIAL WELLNESS: Plan for your future with 401(k) match, short-term and long-term disability, and life insurance.

FLEXIBLE WORK: As a Flexible First company, we offer hybrid and remote options to give you the freedom to work in a way that suits you. The model for this specific role can be discussed with your recruiter and hiring manager. We offer all employees a one-time reimbursement to set up their home office equipment and a monthly work allowance to help cover the costs of working from home.

Our US HQ is in New York City. We are currently set up to hire in California, Colorado, Connecticut, Florida, Georgia, Illinois, Massachusetts, Missouri, North Carolina, New Jersey, New Hampshire, New York, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and Wisconsin.

FLEXIBLE SCHEDULE: Flexibility for us isn’t just about where we work—it also means being able to shape how and when we get things done. Together with their leaders, employees define schedules that align with their time zones, team needs, and personal routines. 

PAID TIME OFF: We know how important it is to take time away from work to recharge. Employees receive a minimum of 25 days PTO per year with an additional day for each year of tenure (up to 5) in addition to annual holidays (including an extra holiday on your birthday!) 

PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life. Take the time to be present and enjoy your growing family. We offer up to 12 weeks 100% paid parental leave to all new parents. For parents giving birth, we offer up to 18 weeks paid leave and a ramp-back period to return part-time while you get settled.

CAREER GROWTH: Access world-class platforms, participate in interactive sessions,  build your personalized development roadmap, and explore internal opportunities. We focus on continuous learning and feedback to support your journey toward personal and professional success. 

CULTURE: You’ll join a team of passionate people who come together to break boundaries, support each other, and create a meaningful impact in workplace wellness. We win together, building trust through open communication and a culture where every perspective matters. Learn more about our shared culture and values here. 

And to get a glimpse of life at Wellhub… Follow us on Instagram @lifeatwellhub and LinkedIn!

 

Diversity, Equity, and Belonging at Wellhub

We aim to create a collaborative, supportive, and inclusive space where everyone knows they belong. At Wellhub, we welcome and celebrate your authentic self.

Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.

Our commitment to inclusion also extends to how we recognize and reward our people. We’re proud to be Syndio Fair Pay Certified, reflecting our ongoing dedication to equitable and fair pay practices across our global team. Read more about it here.

#LI-REMOTE 

 

See below for the annual base salary range for this role, which applies to New York, California, Colorado, Massachusetts and Washington. The base salary range for other locations may vary. Actual base salary will be dependent on geographic location, relevant experience, skills, qualifications and/or other job-related factors. In addition to base salary, this role may also be eligible to participate in either our annual bonus plan or a sales incentive plan, and our performance-based stock option program.
Annual Base Salary Range
$104,754$130,943 USD

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