Intern - Marketing Operations

8x8 connects our customers and teams globally, empowering CX leaders with performance and insights to make smarter decisions, delight customers, and drive lasting business impact.

The internship for Marketing Operations will assist in executing, tracking, and optimizing marketing campaigns and workflows. This role provides practical exposure to marketing analytics, automation tools, budget management and data management that support the company’s marketing and sales alignment. Under the supervision of department mentors, the trainee will contribute to campaign coordination, data accuracy, and process efficiency within the marketing team.

Key Responsibilities

1. Campaign and Marketing Support

• Assist in the setup, execution, and monitoring of multi-channel marketing campaigns.

• Clean contact lists received and assist to upload to Hubspot
   

2. Marketing Automation and CRM Operations

• Help maintain data, segmentation, and updates within Hubspot.

• Assist in maintaining lead management workflows such as scoring, tagging, and routing.
   

3. Data Analytics and Reporting

• Assist in preparing performance dashboards and weekly/monthly reports.

• Help ensure the accuracy and integrity of marketing and CRM data.

4. Budget Management

• Provide administrative support for new vendor onboarding and PO creation in Coupa.

• Update the tracking of budget spend against budget allocation.
   

5. General Department Support

• Participate in department meetings, brainstorming sessions, and process improvement initiatives.

• Support documentation of workflows, reports, and campaign summaries.

• Perform other assigned tasks aligned with the trainee’s learning plan.

Qualifications

• Currently enrolled in a college/university program related to:
  Marketing, Business Administration, Communications, or related fields.

• Basic knowledge of marketing automation, CRM systems, Microsoft Excel and Google Sheet.

• Strong analytical, organizational, and communication skills.

• Eagerness to learn marketing technologies and data-driven practices.

Learning Opportunities & Benefits

• Hands-on experience with marketing automation, CRM systems, and data analytics.

• Exposure to marketing operations, campaign management, and performance tracking.

• Mentorship from experienced marketing professionals.

• Opportunity to gain real-world experience in marketing process optimization.

• Potential pathway to future employment opportunities within the company.

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