Sales Representative (George)

Job Title:
Sales Representative 

Job Purpose:

Our client is seeking a Sales Representative in the public and private utilities metering space, responsible for selling electricity, water, and gas metering solutions and products to utility customers across both sectors. The ideal candidate is a results-driven, business-savvy, and technically minded individual who actively identifies and engages potential customers. You will be responsible for providing complete and appropriate solutions to meet customer needs, with the aim of driving top- and bottom-line revenue growth, improving profitability, and expanding market share within the public and private utility sectors.The role requires ensuring that agreed sales objectives are consistently met or exceeded, while actively contributing to revenue growth, profitability, and overall business expansion. You will report directly to the Business Development Manager.

 Responsibilities

• Promote the company’s products and services.
• Develop and implement a customer growth strategy (active hunting).
• Identify, pursue, and close new business opportunities.
• Retain and grow existing customer accounts.
• Plan and execute strategies to meet sales targets and budgets.
• Analyse pricing, demand, and competitor activity to inform sales strategy.
• Engage with customers and technical teams to assess equipment needs and define system requirements.
• Conduct market research and cold-calling to identify new customers and opportunities.
• Prepare detailed proposals and manage formal bidding/tender documentation.
• Deliver technical presentations to prospective customers, clearly explaining products and services.
• Communicate new product developments to both existing and prospective clients.
• Provide accurate sales forecasts and performance reports.
• Manage the full sales cycle from lead generation through to closure.
• Build and maintain long-term relationships with new and existing customers.