Assistant Manager - Marketing

Company:

RWB Genting Malaysia Berhad

Opportunities are endless and there's always something new to explore and learn with every step of your journey at Genting Group

Key Responsibilities: 

• Campaign Management: Assist in planning and executing end-to-end marketing campaigns across multiple channels (social, email, SEO/SEM, and offline). 

• Content Oversight: Review and edit marketing copy, visuals, and brand assets to ensure consistency with brand voice and guidelines. 

• Data Analysis & Strategic Reporting: Monitor KPIs across all platforms, translating raw data into actionable insights and "next-step" optimizations for the leadership team. 

• Market Research: Keep a pulse on industry trends, competitor activities, and consumer behavior to identify new opportunities. 

• Project Coordination: Manage timelines and deliverables for various projects, ensuring all stakeholders (design, sales, product) are aligned. 

 

Skills & Attributes: 

• Experience: 3–5 years of experience in marketing, communications, or a related field. 

• Numerical Fluency: Highly comfortable with numbers and quantitative analysis; you enjoy finding the story within the data. 

• Education: Bachelor’s degree in Marketing, Business, Statistics or a related discipline. 

• Technical Proficiency: Familiarity with Microsoft tools (Word / PPT / Excel) 

• Analytical Skills: Advanced command of Microsoft Excel (VLOOKUPs, Pivot Tables, and data visualization) and the broader Microsoft 365 suite. 

• Communication: Exceptional writing and verbal communication skills; ability to present ideas clearly to leadership. 

• Soft Skills: Strong multitasking abilities, a collaborative spirit, and the ability to work under tight deadlines.