- Location
- New York, New York, United States
- Department
- 36000 - Creative Services
- Seniority
- Lead
- Experience
- 8+ years
- Source
- Greenhouse
Description
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
AI at SharkNinja
At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.
THE ROLE
We're looking for an Associate Creative Director to lead creative across our NPD (New Product Development) and optimization pipeline. As the Associate Creative Director, you'll own the creative strategy and execution for product launches and digital creative optimizations across Shark and Ninja's Direct to Consumer (DTC) channels, driving both brand storytelling and measurable conversion impact. You'll manage a team of senior designers and work closely with cross-functional partners in GTM, Marketing, and Product to bring world-class work to life.
WHAT YOU'LL DO
- Lead digital creative for NPD launches and ongoing DTC optimizations across sharkninja.com and key DTC channels
- Oversee a team of Sr. Designers focused on wrappers, landing pages, and conversion-optimized creative
- Translate product briefs and GTM strategy into compelling creative platforms that drive acquisition and sales
- Partner with the Creative Director and VP to develop creative frameworks and design systems that scale across products and categories
- Champion a bold test-and-learn culture, develop creative hypotheses, review A/B results, and iterate based on performance data
- Maintain a high creative bar while managing multiple concurrent workstreams across Shark and Ninja product lines
- Collaborate with UX, Digital Store, and GTM teams to ensure creative integrates seamlessly across the full digital experience
- Present creative concepts and rationale clearly to senior stakeholders
- Mentor and develop junior creative talent within the team
WHAT YOU BRING
- 8+ years of experience in digital creative, with at least 2 years in a senior lead or ACD capacity
- Portfolio demonstrating excellent digital design craft across product launches, e-commerce, and campaign creative
- Superb graphic design, layout and typography
- Experience managing and developing a team of designers
- Deep understanding of e-commerce creative, PDP design, landing pages, email, paid media
- Comfort working in a high-velocity environment with multiple simultaneous project streams
- Strong communication and presentation skills; able to sell creative ideas to senior stakeholders
- Experience with performance-oriented creative and A/B testing frameworks is a plus
- Competency producing AI Generative Creative using node based systems: Flora, Weavy
- Proficiency using Open AI or Claude
- Proficiency in Figma and Adobe Creative Suite
- Experience with consumer electronics, beauty, or lifestyle brands preferred
WHY SHARKNINJA
- Work on two of the most recognized consumer brands in the world
- Be part of a fast-moving, entrepreneurial team that ships at scale
- Shape the future of creative within DTC, from brand storytelling to conversion optimization
- Collaborative, high-performance culture built around the OE (Outrageously Extraordinary) mindset
- Competitive compensation, benefits, and opportunity for growth
Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.
The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.
Our Culture
At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice
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For candidates based in all regions, please refer to this Candidate Privacy Notice.
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For candidates based in China, please refer to this Candidate Privacy Notice.
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For candidates based in Vietnam, please refer to this Candidate Privacy Notice.
We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]
