Director Integrated & Field Marketing

Level99 is a sprawling playground designed for adults with over 50 life-sized mini-games where Players dodge axes, crack puzzles, and outsmart real-world challenges. Each game lasts about 1–4 minutes and is built for 2–6 people to play together. One ticket to Level99 unlocks access to all of our games including Challenge Rooms, Player-vs-Player duels, and an art scavenger hunt. We save your progress each time you play so you can earn rewards and climb our coveted leaderboard.

Alongside the games, Level99 offers a full-service bar and award-winning restaurant – featuring scratch-cooking, local craft beers, handmade cocktails, and a variety of event spaces. Level99 has locations in Natick, MA, Providence, RI, Tysons, VA, and is opening in West Hartford, CT, Disney Springs, FL, King of Prussia, PA, Paramus, NJ, and Raleigh, NC. Level99 is backed by Act III Holdings, led by Panera founder Ron Shaich, and we have a talented team that has worked on successful entertainment projects ranging from 5 Wits to Walt Disney Imagineering. Visit www.level99.com for more details. 

Reporting to the VP of Marketing, the role of  “Director, Integrated & Field Marketing” will lead how Level99 shows up in the world at the local, regional, and brand level, with the goal of driving awareness, traffic, and cultural relevance through seasonal campaigns, local venue marketing, new venue openings, strategic partnerships, and public relations. This role will develop local marketing playbooks and programs that help each venue activate in its own market while staying aligned to the Level99 brand, while also leading marketing and PR for openings, announcements, feature launches, room launches, menu asset rollouts, and other key brand moments. The role will also oversee the seasonal and tentpole activation calendar across the marketing org. The right candidate is both a strategist and a doer, able to build scalable systems and playbooks while also executing high-impact launches, events, partnerships, and media opportunities in close collaboration with operations, culinary, creative, venue leadership, and external partners and agencies. We are looking for a true leader who will help shape how Level99 earns attention and builds presence in the markets we serve, and who leads with integrity, humility, positivity, and an owner-operator mindset.