Assistant Brand Manager – Merchandising

At TTI, people come for the opportunity and stay for the culture!

Job Description:

Associate Brand Manager – Merchandising

Techtronic Industries Inc. | Milwaukee®

Full-Time | Permanent | 3381 Steeles Avenue East, North York | P2

About TTI Canada

Are you ready to lead the way in shaping an empowering work environment with a global leader in power tools, accessories and hand tools? At TTI, we are known for our innovative products, world-class brands, and an unrelenting commitment to operational excellence. With iconic brands like Milwaukee® we’re not just about delivering outstanding performance but also about creating exceptional development for our people. If you’re passionate about building your career in a dynamic, fast-paced environment, we want to hear from you! At TTI, culture drives performance, and it’s at the heart of everything we do. We are fast, innovative, and constantly evolving but above all, we’re a team that celebrates success together. We reward creative thinking and encourage your self development. Join us in driving a culture that supports sustainability, growth, and leadership.

With our Milwaukee team, we seek passionate, driven individuals to elevate our brand. Our culture is built on respect, integrity, and social responsibility, with our people at the core of our success. Whether you’re starting out or bringing years of experience, we support your growth. Here, you’ll be empowered to take ownership, drive innovation, and make an impact. Milwaukee is more than a workplace, it’s where careers accelerate, and potential is unlocked.

Position Description

The Associate Brand Manager – Merchandising (THD) leads the execution of national off-shelf, in-run and seasonal merchandising programs for The Home Depot. This role drives brand growth, visibility and conversion through best-in-class merchandising and impactful retail storytelling that connects innovation to the end user. The position requires strong executional ownership, vendor coordination and collaboration with cross-functional teams to ensure all retail activations deliver a consistent

What You Will Do

• Lead the planning and execution of off-shelf, in-run, promotional and seasonal merchandising programs that drive awareness, engagement and sales at The Home Depot.
• Own the development and continuous improvement of merchandising assets and messaging frameworks that highlight product innovation, key user benefits and Milwaukee’s brand story across all retail touchpoints.
• Partner with Sales, Product, Channel, and Creative teams to align program timing and priorities with launch schedules, category strategies and brand standards.
• Work with The Home Depot’s marketing and merchandising teams and third-party agencies to develop integrated storytelling and activation plans that amplify Milwaukee’s presence in-store, online and in promotional campaigns.
• Analyze sell-through performance and shopper insights to measure ROI and identify opportunities to optimize merchandising impact and drive category growth.
• Coordinate with approved vendors to manage prototypes, proofs, production quality and delivery timelines to ensure cost efficiency, accuracy and adherence to brand standards.
• Drive seamless end-to-end execution, including asset routing, proofing, production and distribution, ensuring flawless delivery and alignment with sales field execution.
• Champion continuous improvement by identifying new materials, design innovations and process efficiencies that elevate Milwaukee’s retail experience.

What You Will Bring

• Bachelor’s degree in marketing, Business, or a related field.
• 4 - 6 years of experience in brand marketing or retail merchandising, preferably within consumer goods or power tools.
• Demonstrated success owning a major retail account or channel merchandising program from strategy to execution.
• Proven ability to manage and negotiate with multiple vendors simultaneously, balancing quality, cost and timelines to meet business goals.
• Strong analytical skills with the ability to interpret sales and shopper data to improve retail performance.
• Proven ability to influence cross-functional partners and lead complex projects independently.
• Excellent communication, organization and vendor management skills.
• Extremely proficient in Microsoft Office Suite (Excel, PowerPoint, Word and Outlook), with strong presentation and data analysis skills.
• High attention to detail and ability to manage timelines in a fast-paced, collaborative environment.

What You Will Benefit From

• Extensive health benefits, including vision and dental care
• Retirement Savings Plan with Employer Matching Contributions
• Competitive Annual Base Salary - $70,000 - $82,500 & Annual Bonus
• Company vehicle, iPhone, and laptop included
• Paid time off and employee discount programs
• Annual $500 Wellness Program allowance

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Diversity, equity, and inclusion are at the core of our values at TTI. Because of our commitment to a multicultural and inclusive workplace, our people are our competitive advantage. We foster an inclusive environment where diversity is valued and where all employees feel safe to contribute their ideas, share their experiences, and represent their diverse backgrounds to innovate and solve complex problems as one team. We actively support and accommodate the diverse needs of our team, creating an empowering space where everyone can thrive.