Link Builder Specialist

About the Role

We are looking for a Link Builder with at least 1 year of experience in SEO and link-building activities. The ideal candidate should have hands-on experience in identifying quality backlink opportunities, conducting outreach, and building relevant, authoritative links to improve website rankings and organic visibility.

Key Responsibilities

• Research and identify relevant, high-quality websites for link-building opportunities.
• Conduct competitor backlink analysis to identify potential link prospects.
• Perform email outreach to website owners, bloggers, publishers, and relevant contacts.
• Build backlinks through guest posting, niche edits, resource link building, and other white-hat SEO techniques.
• Evaluate websites based on domain authority, relevance, traffic, spam signals, and overall quality before pursuing link opportunities.
• Maintain and regularly update link-building prospect and outreach databases.
• Follow up with prospects and maintain professional relationships with website owners and publishers.
• Monitor acquired backlinks and maintain accurate records of live and lost links.
• Work closely with SEO and content teams to identify suitable content and link-building opportunities.
• Ensure all link-building activities follow SEO best practices and company guidelines.
• Track outreach performance, placements, and campaign progress and provide regular updates.

Requirements

• 1+ year of hands-on experience in link building or off-page SEO.
• Understanding of SEO fundamentals and backlink quality.
• Experience with guest posting, outreach, niche edits, and backlink prospecting.
• Ability to conduct competitor backlink research.
• Good knowledge of Google search operators and prospecting techniques.
• Strong written and verbal communication skills.
• Good research and analytical skills.
• Ability to manage multiple outreach campaigns and meet deadlines.
• Familiarity with SEO tools such as Ahrefs, Semrush, Moz, or similar tools is preferred.
• Comfortable working independently as well as with a remote SEO team.

Preferred Skills

• Experience working with international/US-based websites.
• Understanding of domain authority, referring domains, anchor text, and link relevance.
• Experience with email outreach tools or CRM platforms.
• Basic understanding of content and SEO strategy.
• Strong attention to detail and ability to identify quality websites.

What We Offer

• Full-time remote work opportunity.
• Opportunity to work with international clients and websites.
• Exposure to a wide range of SEO and digital marketing projects.
• Collaborative and growth-oriented work environment.
• Opportunities to develop your SEO and digital marketing expertise.

Working Hours

Monday to Friday | 1:00 PM – 10:00 PM IST