Senior media planner

Company Description

Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe.

 

Over the past year, Publicis Media has been transforming the way we do our business. From structuring our investment practice around data and digital to bringing our strategy, data sciences and research practice under one house, we’ve been shaping Publicis Media to be the media network of tomorrow. One that both you and I want to work at.

 

Publicis Media Canada is proud to be Great Places to Work™ certified and recognized with Best Workplaces™ for Today’s Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions.

We also offer our employees market leading benefit and incentive programs. You’ll be provided with 3 weeks minimum vacation to start plus additional long weekend Publicis days, holidays closures, your birthday off, free Headspace memberships, wellness and technology credits, and a market leading savings plan.

 

We strive to provide what matters to you personally with the ability to choose and modify programs to suit your lifestyle

Overview

 

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Responsibilities

• You will have ongoing direct client contact for those brands under your specific responsibility 
• Gather and analyze data and human insights to determine the client’s advertising and media needs, 
• Create and present media plans to clients 
• Analyzes media alternatives and make recommendations as to how to best allocate the Advertising budget 
• Clearly communicates client brand and campaign objectives to the team to ensure insightful and strategic connections plan delivery that bring human connections to life 
• Provides guidance to and mentors Media Strategy Planners and Assistants to ensure their successful professional development 
• Provides oversight to accuracy, quality and timeliness of Strategy Planner and Assistants’ work 
• Co-ordinate with partner agencies and global counterparts to maintain efficient workstreams 
• Oversight to financial process – ensuring monthly billing is accurate and complete according to deadlines, ensuring discrepancies are managed 
• Part of the Supervisor role will be to work with the team Director to determine areas of growth for each assigned client: determining appropriate mix of Spark and Publicis Media offerings, effectively selling through solutions

Qualifications

• Bachelor's degree; degree or concentration in advertising, marketing, business administration, and communications preferred 
• 3 + years of progressive levels of responsibility in media planning, buying and management 
• Excellent written and verbal communication and presentation skills 
• Strong negotiating skills 
• Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure 
• Demonstrated critical thinking and problem solving abilities 
• Strong quantitative skills, including analytical abilities and math proficiency 
• Ability to effectively utilize media research and reporting resources 
• Technical proficiency, particularly with media systems and MS Excel, Word and PowerPoint 

Additional Information

Zenith is an equal opportunity employer and we welcome and encourage applications from all interested parties. Accommodations are available, upon request, for all stages of the interview and employment process for those with a disability or medical need during any stage of the recruitment process.  We thank all candidates for their interest in Zenith , however, only those candidates selected for an interview will be contacted. 

 

Salary

Transparency matters to us. The salary range for this position is CAD 60-750k per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.