Leasing & Marketing Specialist

Description

About CVL

CVL is an established real estate investment and property management company with over two decades of experience building and managing vibrant, people-centered communities across the Midwest. With a portfolio of more than 1000 multifamily units and ambitious plans for strategic expansion, CVL is rooted in a strong culture of integrity, collaboration, and operational excellence. At CVL, we prioritize people, act with integrity, foster vibrant communities, embrace innovation, and work together to deliver excellence — every day, in every role.

The Opportunity

We are seeking a skilled and dedicated Leasing and Marketing Specialist to guide and support prospective and current residents through the leasing and renewal processes and promote the community through various marketing efforts and resident engagement.

Key Responsibilities

Leasing Duties:

• Respond to phone, email, and walk-in inquiries in a timely and professional manner.
• Conduct property tours for prospective residents and highlight community amenities, floor plans, and features.
• Accurately complete lease applications, screening processes, and lease documents in compliance with company policy and state regulations.
• Follow up with prospects and maintain communication throughout the leasing process.
• Maintain accurate and up-to-date leasing data in property management systems.
• Assist with resident move-ins and coordinate welcome processes.
• Support resident retention by fostering positive relationships and assisting with renewals.

Marketing Duties:

• Assist in developing and implementing strategic marketing plans to increase traffic and leases.
• Manage online listings and ensure accurate, compelling advertising across ILS platforms.
• Create and distribute marketing collateral and promotional materials.
• Coordinate and participate in community outreach efforts and resident events.
• Track marketing sources and analyze effectiveness of campaigns.

Administrative Support:

• Maintain organized lease files and ensure compliance with Fair Housing, ADA, and other federal, state, and local laws.
• Assist in maintaining the appearance and cleanliness of the leasing office, model units, and tour routes.
• Prepare daily, weekly, and monthly reports as needed.
• Perform all duties assigned by company supervisors.

Working Conditions

• Typical schedule includes weekdays and rotating weekends.
• May involve standing, walking, or touring units for extended periods.
• Occasional evening or weekend hours for resident events or leasing emergencies.

Why Join CVL?

• Play a key leadership role in maintaining vibrant, well-functioning communities.
• Join a mission-driven company with a 20-year track record of excellence.
• Lead a talented team while still engaging in hands-on technical work.
• Enjoy the stability of an established organization with opportunities for growth.

Requirements

What We’re Looking For

• High school diploma or equivalent required; associate or bachelor’s degree preferred.
• Minimum 1 year of leasing experience in conventional multifamily housing preferred.
• Familiarity with landlord-tenant laws and Fair Housing guidelines.
• Strong sales, customer service, and interpersonal skills.
• Excellent verbal and written communication.
• Proficient with property management software (e.g. Yardi, RealPage, Entrata) and Microsoft Office Suite.
• Strong organizational skills with attention to detail.
• Ability to work independently and in a team-oriented environment.
• Valid driver’s license and reliable transportation required.
• Must pass background, drug screening and credit checks as required by company and Iowa regulations.

This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required of the employee. Duties, responsibilities, and activities may change or be assigned at any time with or without notice. 

Cedar Valley Living, LLC. Provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.