- Location
- Philippines, Makati City - Office
- Type
- Full-time
- Seniority
- Manager
- Experience
- 5+ years
- Education
- Bachelor
- Source
- Workday
Description
Responsibilities:
- Responsible for maximizing revenues generated by all ecommerce websites in Philippines (levi.com, marketplaces, social commerce) and profitability
- Develop and implement eCommerce sales strategies
- Accountable for e-commerce business KPIs including, but not limited to, revenue, traffic, conversion, AOV, margin, inventory, etc.
- Manage the ecommerce enabler in charge of the warehousing/fulfillment as well as the storefront management on marketplaces.
- Liaise with the third-party in charge of ecommerce brand.com platform maintenance & optimization (UX/UI) to increase the conversion rate
- Negotiate eCommerce marketing & third-party marketplace budgets and monitor the efficiency of budget spend (ROI, postmortem analysis)
- Negotiate with third party marketplace providers and grow e-commerce market share
- Monitor market trends and competitor activities and drive integration of related capabilities that lead to the growth
- Monitor and analyze consumer data on platform and performance against traffic and campaign spend goals
- Analyze and monitor performance against ROI goals & continually make recommendations for optimization and ongoing growth
- Liaise with eCommerce partners and internal stakeholders to build relationships and network and advise on strategies to drive and achieve business objectives
- Report to SEA eCommerce Lead
Requirements
- Bachelor's Degree with at least 5 years in driving eCommerce businesses ideally in fashion industry (marketplace and/or brand eCommerce website)
- Demonstrated strong business judgment and decision-making skills; ability to identify, prioritize, and articulate highest impact initiatives, work on tight schedule
- Hands-on personnel with good stakeholder management & Data Analysis skills
- Outstanding project management skills and meticulous with details
- Highly developed collaboration skills and ability to work across many departments
- Able to work independently but also collaboratively with cross functional teams
- Familiar/has experience in Digital Marketing:
- Optimization ads management, regularly seek new optimization opportunities by following latest product update, analyzing campaign results, and exploring new channel/placement.
- Monitor and analyze consumer data on platform and performance against traffic and campaign spend goals
- Ensure spending are tracked and spent effectively across all channels.
- Overview optimization marketing automation programs and lead nurturing campaigns.