Associate Principal Analyst – Food & Drink

Key Responsibilities

• Develop and author high-quality, insight-led reports in English using Mintel's proprietary consumer, product, and market intelligence data.

• Design quantitative consumer research projects, including defining research objectives and developing questionnaires that deliver actionable business insights. 

• Analyze consumer behavior, market dynamics, and emerging trends to identify opportunities and implications for brands, innovation, and growth. 

• Monitor and interpret industry developments, translating complex market shifts into clear, commercially relevant recommendations for clients.

• Leverage a range of research methodologies and sources, including primary research, secondary research, and product innovation tracking, to deliver content to a monthly publishing schedule. 

• Build and maintain deep expertise across relevant Food & Drink categories, acting as a trusted voice on industry developments in India. 

• Partner closely with Mintel's commercial teams to support client engagement, retention, and growth through expert insights and consultation.

• Present and discuss research findings with local and international clients through presentations, briefings, workshops, and bespoke advisory sessions. 

• Represent Mintel at webinars, conferences, media interviews, and major industry events, enhancing Mintel's reputation as a leading source of insight and thought leadership. 

What Success Looks Like

Success in this role will be measured through:

• Delivery of high-quality, insight-led research and analysis that supports client decision-making. 

• Consistent identification of emerging consumer, category, and market opportunities within India's Food & Drink landscape.

• Strong engagement with clients through presentations, workshops, advisory sessions, and thought leadership activities. 

• Development of recognised expertise across key Food & Drink categories and industry trends. 

• Positive contribution to client retention, growth, and satisfaction through commercially relevant insights. 

• Enhanced visibility and reputation of Mintel through industry engagement, media contributions, and conference participation. 

About You

You are naturally curious about consumers, markets, and emerging trends, with a strong ability to translate complex data into meaningful business insights. You enjoy combining analytical thinking with storytelling to create research that inspires action and drives commercial outcomes. 

You are confident working independently, comfortable presenting to senior stakeholders, and enjoy engaging with clients to help them understand the implications of market change and emerging opportunities. 

Required Experience & Qualifications

• Bachelor's degree or equivalent professional experience. 

• 5-7 years of experience working within the Food & Drink or FMCG industry, ideally within a consumer insights, market research, or marketing function.

• Strong understanding of quantitative consumer research design and methodology. 

• Proven ability to analyze data and translate findings into clear, compelling business recommendations. 

• Strong commercial awareness and understanding of the factors shaping consumer behavior and market growth. 

• Excellent presentation and stakeholder engagement skills, with the confidence to interact with senior client audiences.

• Exceptional written and verbal communication skills in English. 

• Ability to manage multiple projects and deadlines in a fast-paced environment. 

Why Join Mintel?

At Mintel, you'll join a collaborative and forward-thinking team focused on helping clients understand consumers, anticipate market change, and identify future growth opportunities.

This role offers the opportunity to:

• Become a recognised expert within India's evolving Food & Drink industry. 

• Work with Mintel's industry-leading consumer, product, and market intelligence. 

• Partner with local and international clients to solve complex business challenges. 

• Represent Mintel through thought leadership, conferences, webinars, and industry events. 

• Grow your career within a global organisation committed to innovation, expertise, and professional development.