Brand Manager

We are looking for an experienced Brand Manager who is passionate about uncovering consumer insights and delivering innovative marketing campaigns. You will join a dynamic and fast-paced environment and you will generate strategies that grow market share and brand’s reputation, improve customer experience and drive growth. Responsibilities Analyze how our brand is positioned in the market and crystalize targeted consumers insightsTake brand ownership and provide the vision, mission, goals and strategies to match up toTranslate brand strategies into brand plans, brand positioning and go-to-market strategiesLead creative development and create a motivating stimulus to get the targeted population to “take action”Establish performance specifications, cost and price parameters, market applications and sales estimatesMeasure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)Coach the team and get the best from everyoneMonitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issuesOversee marketing and advertising activities to ensure consistency with product line strategyMonitor product distribution and consumer reactionsAnticipate bottlenecksBrainstorm new and innovative growth strategiesAlign the company around the brand’s direction, choices and tactics Requirements Proven working experience as a Brand Manager or associate brand managerDrive for results and leadership skillsExcellent understanding of the full marketing mixHighly creative with the ability to think out of the boxExperience in identifying target audiences and devising campaigns that engage, inform and motivateProven ability to develop brand and marketing strategies and effectively communicate recommendations to executive managementStrong analytical skills and data-driven thinkingAdvanced communication and interpersonal skillsUp-to-date with the latest trends and marketing best practicesComfortable working with numbers, metrics and spreadsheetsExcellent command of the English languageBS/MS degree in marketing or a related fieldBenefitsHealth Care Plan (Medical, Dental & Vision)Paid Time Off (Vacation, Sick & Public Holidays)Family Leave (Maternity, Paternity)Training & DevelopmentWork From HomeStock Option PlanSalary $110,000 - $147,000