Senior Executive, Sales and Channel Data Analyst

Job Description

JOB DESCRIPTION:

YOUR ROLE AS A: Senior Sales and Channel Data Analyst

You will play a key role in transforming sales and channel data into meaningful insights that support data-driven decision-making. By analyzing performance across multiple sales channels, you will enable the business to optimize strategies, improve budget efficiency, and strengthen market competitiveness through actionable recommendations and close collaboration with cross-functional teams. 

WHAT YOU’LL CHAMPION:

• Collect, analyze, and interpret sales and channel data to identify trends and performance by reviewing sales records, marketing activities, customer behavior, and competitor activities.

• Translate data insights into actionable recommendations for marketing strategy,  Marketing Activities, and post-campaign analysis for the Marketing department.

• Evaluate the performance of various campaigns by country and by sales channels..

• Prepare regular, ad-hoc reports and presentations highlighting key findings, trends, and performance metrics.

• Stay up to date with industry trends, competitor activities, and market dynamics; conduct market research and competitive analysis to identify new opportunities and potential risks.

• Collaborate closely with cross-functional teams, including Sales, Marketing, Revenue Management, Finance, and IT, to gather requirements, share insights, and align strategies.

• Work closely with cross-functional teams, including sales, marketing, revenue management, finance, and IT, to gather requirements, share insights, and align strategies.

• Plan, manage, and control budget for marketing department, work with finance team to monitor spending

WHO YOU ARE:

• Bachelor’s degree in Business Administration, Economics, Statistics, or a related field.

• Proven experience as a Data Analyst, Business Analyst, or in a similar role.

• Strong analytical skills with the ability to work effectively with large datasets.

• Proficiency in data analysis tools such as Google Dashboards and Data Studio, with the ability to use SQL to retrieve data from servers.

• Fluency in both written and spoken English.

• Proficient in Google Workspace and/or Microsoft Office, along with other relevant tools.

• Ambitious, results-driven, and capable of working independently.

• Passion to win, storytelling from big data, good analytical skills, and a marketing-related or business background will be advantage

WHERE YOU’LL GO:

Dispatcher to captain, ramp agent to data analyst, brand executive to CEO - these are some Dare To Dream stories of our Allstars.

Based on your performance and contribution in this role, you’ll have opportunities to progress into more senior analytical or strategic roles, where you’ll contribute to broader business and commercial decision-making.

WHAT YOU’LL ENJOY:

• Physical Wellbeing: Key medical and insurance benefits and maternity expenses.

• Emotional Wellbeing: Paid time off, wellness programs, and childcare amenities.

• Financial Wellbeing: Resources relating to financial, personal skills, and career growth programs.

• Allstars Specials: Free flights, unlimited discounted flights, and exclusive discounts with partners.

• A unique Allstars culture like no other: Be part of a fun, dynamic, and supportive team.

OUR HIRING PROCESS:

• Application Review

• Application Review and Skills Match

• Interview & Assessment

• Background Verification

• Offer Process

GET TO KNOW AIRASIA:

AirAsia has been the World's Best Low-Cost Airline for 16 consecutive years with over 800 million guests flown. We continue to champion dreams, serve the underserved and connect the world and ASEAN like no other, so Now Everyone Can Fly.

GET TO KNOW US:

Our story begins in 2001 with a dream, two planes, and a 40 million ringgit debt. You’ll know us as the ‘Now Everyone Can Fly’ airline (if you don’t, we’re definitely older than you).

Today, we’re more than just an airline. We’re Capital A - a world-class brand that wears many hats. Our mission is to connect people and transform lives in ASEAN.

Above all, we’re Allstars. We believe in the unbelievable and we dare to dream. We also believe in celebrating all individuals. So no matter your culture and background or if you prefer aisle seat to window seat, we’re excited to have you onboard.