Paid Media & Lead Generation Specialist (Dutch + English)
Huzzle
·Today
- Location
- Suriname · Aruba · Curaçao · Netherlands · Belgium
- Workplace
- Remote
- Type
- Full-time
- Department
- Marketing
- Seniority
- Lead
- Source
- Workable
Description
About Huzzle
At Huzzle, we connect high-performing B2B sales professionals with global companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries like SaaS, MarTech, FinTech, and EdTech. We match top sales talent to full-time remote roles where they’re hired directly into client teams and provided ongoing support by Huzzle.
Role Type: Full-time
Engagement: Independent Contractor
Job Summary
We are looking for a results-driven Lead Generation Specialist fluent in Dutch and English to manage and scale paid advertising campaigns across Meta, Google and YouTube. In this role, you'll take ownership of paid lead generation activities, using AI-powered tools to produce advertising creatives at scale, test different messaging approaches and identify the campaigns that generate the best results. You'll work with a highly experimental approach: launching multiple creative variations with small budgets, analysing performance, switching off underperforming ads and scaling successful campaigns across different regions. The primary objective is to consistently generate high-quality leads and convert them into sales.
Key Responsibilities
- Plan, launch and manage paid lead generation campaigns across Meta (Facebook and Instagram), Google and YouTube.
- Use AI tools to generate multiple variations of advertising hooks, main messages and calls to action.
- Test creative variations with small initial budgets (approximately €1 per variation).
- Monitor campaign performance, identify winning creatives and switch off underperforming ads.
- Scale successful campaigns and replicate winning strategies across different geographical regions.
- Create and collect YouTube advertising content using existing project photos and assets stored in Google Drive.
- Continuously optimise campaigns to improve lead volume, lead quality and conversion performance.
- Track campaign performance against weekly targets and make data-driven optimisation decisions.
Weekly Performance Targets
- 50 advertising creatives tested per week.
- 150 incoming leads per week.
- 50 qualified leads per week.
- 15 sales as the ultimate campaign objective.