Marketing Executive

YouTrip is the leading and fastest-growing multi-currency payment platform in Asia Pacific. In 2018, we pioneered the region's first multi-currency digital wallet. Now, YouTrip is the #1 multi-currency digital wallet trusted by millions across the region, processing over US$15 billion in total payment value annually. 

Our consumer and business propositions – YouTrip and YouBiz – empower individuals and businesses with inclusive, accessible, and affordable financial solutions. YouTrip has raised over US$110 million to date, including its recent Series B round led by global venture capital firm Lightspeed Venture Partners—underscoring strong investor confidence in its mission to transform digital financial services across the Asia Pacific. 

Recognised as World Economic Forum’s Global Innovator 2025, CNBC’s World’s Top Fintech Companies (2025, 2024), and LinkedIn’s Top Startup (2024, 2023), YouTrip is dedicated to creating the next generation of digital finance services for consumers and businesses.

Valuing an entrepreneurial culture of diversity and inclusion, we are seeking driven individuals to join our fast-growing regional team as we push the boundaries of innovative fintech solutions. 

You will:

• Support the execution of marketing campaigns, coordinating timelines, tracking deliverables, and ensuring smooth rollout across social, email, website, in-app, offline, and partnership channels.
• Manage day-to-day social media operations, including content scheduling, caption writing, community management, and monitoring engagement trends.
• Drive community-building efforts, engaging users across platforms, supporting community conversations, and helping shape a strong user base for YouTrip.
• Assist in content creation, including drafting copy, coordinating with designers and creators, supporting basic photo/video shoots, and preparing assets for social, EDM, blog, and in-app content.
• Coordinate influencer and partnership activities, including liaising with creators, managing deliverables, and compiling performance results.
• Support marketing events and offline activations, handling logistics, vendor coordination, and on-ground execution.
• Conduct research and insights gathering, including competitor monitoring, trend spotting, and identifying cultural moments relevant to campaigns and community engagement.
• Prepare performance reports, tracking social analytics, campaign metrics, influencer outputs, and other key KPIs to support decision-making.
• Collaborate cross-functionally with Product, Data, Customer Support, and regional teams to ensure marketing initiatives remain aligned and well-executed.
• Support all ad-hoc related marketing tasks required by the Marketing Lead.