Associate Director, Enterprise Marketing

Job Title

Associate Director, Enterprise Marketing

Job Description

About The Role

People Inc. is seeking an Associate Director, Enterprise Marketing to help shape how our company and portfolio of essential  brands show up in the advertising marketplace. Serving as the lead marketing partner to the Enterprise Sales team, this role will help build influence and drive growth with our agency holding company partners. This is a hands-on opportunity for a visually-driven, design-minded strategic storyteller who can translate business priorities into clear, compelling narratives grounded in the People Inc. brand.

Key Responsibilities 

• Lead Enterprise Agency Marketing: Own the strategy and day-to-day execution of Enterprise Agency Marketing in close partnership with Enterprise Sales, serving as the team’s  primary marketing partner across our agency holding company partnerships

• Agency-Specific Marketing Materials: Lead the creation of targeted presentations, narratives, and supporting materials that deliver against each agency partner’s priorities

• Enterprise Narratives: Develop scalable, enterprise-level People Inc. narratives that translate our value into clear, visually compelling presentations, one-sheets, and related sales materials

• Brand Stewardship: Help define and communicate the People Inc. brand across every enterprise and agency-facing touchpoint, ensuring its strengths, voice, and visual identity are clear and consistent

• Enterprise Marketing Resources: Own and evolve the central enterprise resource for People Inc.’s strongest stories, proof points, and premium opportunities

• Agency Activations: Plan and execute light agency activations, presentations, lunch-and-learns, roadshows, and related experiences, as needed

• Partner Across People Inc.: Build strong relationships across People Inc.’s brands, teams, and functions to develop a deep understanding of the business and bring the full value of People Inc. to the marketplace

• The Role’s Minimum Qualifications and Job Requirements:

Education:
Minimum Bachelor’s Degree 

Experience:
6–8 years of relevant experience in brand strategy, creative strategy, enterprise marketing, or sales marketing, with a track record of translating complex ideas into compelling visual stories. Experience at a branding or creative agency is a plus.

Specific Knowledge, Skills, Certifications, and Abilities:

• Excellent storytelling skills with an ability to execute visually impactful presentations (fluent in Google Slides, Keynote and PowerPoint)

• Strong understanding of branding, design principles, and visual hierarchy

• Excellent communication and relationship-building skills, with the ability to serve as a trusted partner to Sales and tailor messages for different audiences, 

• Strong understanding of the advertising and media landscape, with the ability to quickly learn the priorities, structures, and ways of working of agency holding company partners

• Ability to work effectively in a fast-paced environment and remain poised under pressure

% Travel Required (Approximate): N/A
 

It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [email protected].

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees

Pay Range

Salary: New York: $95,000.00 - $115,000.00

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.

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