Email Developer

Job Description:

The Role

As Email Developer, you will work as an integral member of the Message Execution Center team to develop, support, maintain, and distribute electronic communications to employers, prospects, and benefit plan participants on behalf of Fidelity’s Workplace Investing (WI) business unit. This individual is responsible for working with business partners to understand objectives, developing and deploying content in Salesforce Marketing Cloud, and ensuring the timely, accurate delivery of marketing, service, and regulatory communications to WI customers.

• Developing and maintaining dynamic email content, microsites, and SMS in Salesforce Marketing Cloud

• Performing quality assurance to ensure flawless delivery, including peer and team design reviews

• Contributing to content development process improvements to continuously improve efficiency and effectiveness

• Testing and optimizing email content for deliverability and rendering using Salesforce Marketing Cloud and Litmus

• Escalating issues related to scope, schedule, and quality

The Expertise and Skills You Bring

• Proficiency in HTML, CSS, and AMPscript

• Experience with Salesforce Marketing Cloud Email Studio

• Quality-first mindset (strong attention to detail from development through deployment)

• Aptitude to understand communication architecture and platform capabilities

• Ability to analyze problems and devise practical solutions

• Effective communication skills

• Ability to balance multiple projects, while adhering to process and quality controls

The Team

The Message Execution Center delivers customer messaging for the Communications and Education organization within the Fidelity’s Workplace Investing (WI) business unit. Our team provides targeting, distribution, and support services with annual volumes of 900 million emails and 30 million direct mail pieces. We collaborate with internal message sponsors and communication technology teams to ensure efficient, accurate, and timely delivery of marketing, service, and regulatory communications. Our mission is to consistently deliver high quality communications to drive positive customer experiences, while maintaining service excellence.

Fidelity’s Onsite Working Model
Fidelity is transitioning to a full-time onsite working model through a phased rollout across regions and roles. Currently, some roles and locations require 100% onsite presence, while others require less. Onsite expectations are likely to evolve as the rollout continues. This transition does not apply to fully remote roles.

Certifications:

Category:

Marketing

Please be advised that Fidelity’s business is governed by the provisions of the Securities Exchange Act of 1934, the Investment Advisers Act of 1940, the Investment Company Act of 1940, ERISA, numerous state laws governing securities, investment and retirement-related financial activities and the rules and regulations of numerous self-regulatory organizations, including FINRA, among others. Those laws and regulations may restrict Fidelity from hiring and/or associating with individuals with certain Criminal Histories.