- Location
- San Mateo, CA · San Mateo, California, United States
- Department
- Marketing
- Seniority
- Lead
- Source
- Greenhouse
Description
Company Overview
At Skild AI, we are building the world's first general purpose robotic intelligence that is robust and adapts to unseen scenarios without failing. We believe massive scale through data-driven machine learning is the key to unlocking these capabilities for the widespread deployment of robots within society. Our team consists of individuals with varying levels of experience and backgrounds, from new graduates to domain experts. Relevant industry experience is important, but ultimately less so than your demonstrated abilities and attitude. We are looking for passionate individuals who are eager to explore uncharted waters and contribute to our innovative projects.
Position Overview
We are seeking a Marketing Lead to build and run the marketing engine behind our enterprise sales motion across North America and EMEA. We sell autonomous mobile robot (AMR) fleets, delivered as robotics-as-a-service (RaaS), to large 3PLs, retailers, e-commerce brands, and distributors. As Skild AI's first dedicated marketer, you will report to the Global Commercial Director and own demand generation, product marketing, and events hands-on, measured by qualified pipeline and closed revenue. This role combines strategy with execution and offers the opportunity to define how the market sees Skild AI.
Responsibilities
- Build and run demand generation and account-based marketing (ABM) programs that deliver qualified enterprise opportunities to Account Executives.
- Own the marketing funnel end to end, including lead capture, scoring, nurture, sales handoff, and reporting on marketing-sourced and marketing-influenced pipeline.
- Run paid, email, content, webinar, and digital programs, reallocating spend toward the channels that convert enterprise buyers.
- Own positioning and messaging for our AMR offering across operations, engineering, finance, and executive personas.
- Build the sales toolkit, including pitch decks, one-pagers, ROI and RaaS-versus-CapEx collateral, competitive battlecards, and case studies.
- Capture customer testimonials, video stories, and proof points on site at customer deployments, and keep the website and core content current.
- Plan and execute trade show presence at major industry events such as MODEX and ProMat, from booth strategy and meeting generation to post-show nurture.
- Organize customer site visits, demo days, executive dinners, and field events that move active deals forward.
- Select, brief, and manage agencies and contractors for creative, digital, PR, and events, and own the marketing budget and tech stack.
- Collaborate with sales on target accounts, campaign timing, and pipeline goals, and adapt programs for European audiences with our EMEA sales team.
Preferred Qualifications
- 5+ years of B2B enterprise marketing experience with direct ownership of pipeline targets.
- Proven track record building demand generation and ABM programs that produced measurable revenue in complex, multi-stakeholder sales cycles.
- Experience marketing high-value solutions (six-figure-plus contracts) to operations, supply chain, and finance leaders.
- Hands-on experience owning product marketing, including positioning, messaging, sales enablement, and competitive content.
- Experience running trade show and event programs tied to pipeline outcomes.
- Strong writing skills; able to make a technical product clear and compelling to business audiences.
- Proficiency with marketing automation (HubSpot, Marketo, or similar) and CRM (Salesforce or similar); comfortable with funnel metrics, attribution, and budget ROI.
- Background in supply chain technology, warehouse automation, robotics, material handling, or industrial technology is a plus.
- Experience marketing subscription, RaaS, or recurring-revenue offerings, or running programs in EMEA markets, is a plus.
- Builder mindset; comfortable doing the work personally in a small, fast-moving, in-person team.