VP Revenue & Growth (Commercial EVs)
Location: Bangalore
About Flextron
Flextron is building purpose-built electric cargo vehicles for India's MSMEs, small businesses, fleet operators, and last-mile logistics ecosystem.
Our vehicles help businesses reduce fuel costs, increase profitability, and improve daily operations through affordable electric mobility solutions. Our customers include dairy operators, water suppliers, kirana stores, wholesalers, logistics operators, delivery businesses, and small fleet owners.
We are looking for a hands-on revenue leader who can build and scale a commercial vehicle business from the ground up.
Role Summary
The VP Revenue & Growth will own the entire revenue engine of Flextron.
This role goes beyond sales management. The successful candidate will be responsible for customer acquisition, lead generation, marketing ROI, showroom productivity, fleet sales, franchise growth, channel partnerships, financing partnerships, and achievement of monthly revenue targets.
The primary objective is to scale Flextron to 300+ vehicle sales per month in Bangalore while maintaining strong unit economics and profitable customer acquisition.
Key Responsibilities
Revenue Ownership
- Own monthly, quarterly, and annual sales targets.
- Build and execute the growth strategy for Bangalore.
- Develop a roadmap to achieve 300+ vehicle sales per month.
- Drive predictable revenue growth across all channels.
Demand Generation
- Own lead generation strategy and performance.
- Determine investment allocation across digital and offline channels.
- Drive customer acquisition through field sales, partnerships, activations, referrals, and performance marketing.
- Continuously improve lead quality and conversion rates.
Team Leadership
- Hire, train, and mentor a high-performing sales team
- Instill a customer-first, high-performance culture
- Conduct regular coaching, reviews, and performance tracking
Marketing ROI & Analytics
- Own acquisition metrics including:
Cost Per Lead (CPL)
Cost Per Test Ride
Cost Per Booking
Customer Acquisition Cost (CAC)
Conversion Rates
Revenue per Channel
- Build attribution systems and channel performance dashboards.
- Optimize marketing spend based on ROI.
Retail & Franchise Operations
- Drive performance of company-owned showrooms.
- Develop showroom productivity standards.
- Identify and onboard high-quality franchise partners.
- Create franchise operating systems and sales processes.
Commercial & Fleet Sales
- Develop relationships with:
Fleet operators
Logistics companies
Delivery businesses
MSME customers
Institutional buyers
- Build and manage B2B sales pipelines.
Team Building
- Recruit, train, and manage sales teams.
- Establish a performance-driven sales culture.
- Build systems for forecasting, reporting, and accountability.
Ideal Candidate Profile
The ideal candidate understands that Flextron customers buy vehicles to increase profits and reduce operating costs—not for lifestyle or personal mobility.
The candidate must be comfortable selling ROI, savings, productivity, and business outcomes.
Preferred Industry Background
Strong preference for candidates from:
- Commercial EV companies
- Three-wheeler manufacturers
- Cargo vehicle companies
- Last-mile mobility companies
- Fleet businesses
- Light commercial vehicle companies
Examples include:
- Altigreen
- Euler Motors
- Mahindra Last Mile Mobility
- Piaggio Commercial Vehicles
- Montra Electric
- Tata Ace ecosystem
- Ashok Leyland Light Commercial Vehicles
Candidates from consumer scooter backgrounds will only be considered if they have demonstrated experience building B2B and commercial sales businesses.
Compensation
Competitive fixed compensation plus aggressive performance-linked incentives tied directly to revenue and growth targets.