GTM Engineer - BARS

Aspire Software is looking for a GTM Engineer to join our team in Lebanon.

Here is a little window into our company: Aspire Software operates and manages wholly owned software companies, providing mission-critical solutions across multiple verticals. By implementing industry best practices, Aspire delivers a time sensitive integration process, and the operation of a decentralized model has allowed it to become a hub for creating rapid growth by reinvesting in its portfolio.

About the job:

The GTM Engineer owns and builds the technical foundation of the revenue engine. This is a hands-on systems builder role at the intersection of Sales, Marketing, Data, and Automation. You will design, implement, and optimize the infrastructure that drives pipeline generation, lifecycle management, attribution, and revenue intelligence.

You will work closely with leadership and commercial teams to improve pipeline velocity, conversion efficiency, and scalable growth execution.

Key Responsibilities

• Own and optimize Marketing automation & architecture (HubSpot preferred)
• Design Lead lifecycle stages, Conversion and attribution logic
• Build and maintain automated workflows for routing, scoring, nurturing, and lifecycle progression
• Ensure data integrity, cleanliness, and reporting accuracy
• Deploy and Managed Digital Campaigns (Meta, Linkedin & Google,
• Document scalable GTM systems and processes

Automation & Infrastructure

• Build and maintain outbound infrastructure (domains, sending systems, sequencing tools)
• Manage enrichment and prospecting platforms (Apollo, Zoominfo)
• Improve deliverability and technical performance

Data & Analytics

• Build dashboards for pipeline health, funnel performance, CAC, LTV, and conversion metrics
• Develop attribution models to measure channel impact
• Analyze GTM experiments and provide structured insights
• Support forecasting and revenue planning

Growth & Experimentation

• Run and instrument outbound experiments (ICP testing, segmentation, messaging)
• Identify funnel bottlenecks and implement systematic improvements
• Continuously optimize acquisition and conversion performance

Cross-Functional Impact

• Partner with Sales and Marketing to improve revenue efficiency
• Support expansion and new market initiatives
• Deliver structured reporting and strategic insights to leadership