- Department
- IT
Description
Job Description
media.Xchange PR is a creative firm specializing in PR, Events, and Marketing that helps businesses in harnessing the full potentials of mass communications in implementing campaigns with lasting social impact. Our current clientele includes leading local and international broadcast and media organizations, film and television talents, multinational firms, SMEs, and non-profit organizations.
The digital team at media.Xchange PR handles regional accounts and is line managed by the Marketing Head.
Key Responsibilities:
- Working with the Marketing Head to develop an integrated digital marketing strategy covering email, website, organic and paid-for social media
- Delivering innovative digital marketing campaigns, focused on supplementing PR campaigns for our clients
- Working with the Marketing Head to design paid-for Search and Display advertising campaigns, and ensuring that the digital marketing budget is spent effectively
- Day-to-day management of social media accounts, including (but not limited to), Facebook, Instagram, TikTok, and Twitter, building reach and followers.
- Using design skills to produce high-quality creative content such as graphics, animations, printed reports and website landing pages for use across our channels
- Creative skills in graphic design
- A social media user, with an enthusiasm for digital culture, wider trends, and an understanding of how they relate to our accounts
- Basic knowledge of planning and running paid-for digital marketing (CPC) campaigns.
- Current experience in managing organizational social media accounts, whether in previous employment, or as part of a voluntary/community role
- Some knowledge of analytical and statistical tools such as Google Analytics, Power BI, Data Studio or similar
Skills
Power BIGoogle AnalyticsGraphic Design