Sales Director

Sales Director

Location: Mexico City, Mexico

About the Role

We are seeking an experienced and results-driven Sales Director to lead a national commercial organization and drive sustainable business growth across Mexico in the marking and codification industry.

This leadership role is responsible for delivering revenue and profitability targets, developing and executing commercial strategies, leading high-performing sales teams, and ensuring excellence in key account management, pipeline development, forecasting, and commercial operations.

The successful candidate will play a critical role in shaping the organization's growth agenda while fostering a culture of accountability, customer focus, innovation, and continuous improvement.

Key Responsibilities

Commercial Leadership & Revenue Growth

Develop and execute the commercial strategy to achieve revenue, growth, and profitability objectives.

Lead and inspire a national sales organization focused on delivering outstanding customer outcomes and business performance.

Identify new market opportunities and drive expansion within existing and prospective customer segments.

Establish performance metrics, operating rhythms, and accountability mechanisms to ensure consistent execution.

Strategic Account Leadership

Lead and develop teams responsible for managing national accounts and global account managers.

Provide direction, coaching, and support to drive account growth, customer retention, and strategic relationship development.

Ensure alignment of account strategies with broader business objectives.

Partner with key global, regional and local stakeholders to support complex opportunities and customer initiatives.

Commercial Performance & P&L Management

• Own the commercial P&L and drive profitable growth across the business.

• Monitor business performance and implement actions to achieve revenue, margin, and

operating objectives.

• Support annual planning, budgeting, forecasting, and resource allocation processes.

• Drive disciplined pricing and commercial decision-making.

Funnel Management & Sales Excellence

• Establish and maintain a robust sales funnel management process.

• Drive forecast accuracy, opportunity management, and pipeline health across the

organization.

• Implement sales best practices, processes, and performance management tools.

• Ensure effective use of CRM (Salesforce) systems and commercial analytics.

Strategy & Business Transformation

• Develop and execute growth strategies aligned with business priorities.

• Collaborate cross-functionally to improve customer experience and business outcomes.

• Lead strategic initiatives that enhance commercial effectiveness and organizational

performance.

• Identify and implement process improvements that increase productivity and

scalability.

Leadership & Talent Development

• Recruit, coach, and develop high-performing commercial leaders and teams.

• Foster a culture of engagement, collaboration, inclusivity, and continuous learning.

• Drive performance management, succession planning, and talent development

initiatives.

• Serve as a role model for leadership excellence and company values.

Qualifications

Required Experience

• Bachelor's degree in Business, Engineering, or a related field.

• 10+ years of progressive commercial leadership experience in a B2B environment.

• Proven success leading international sales organizations and delivering revenue growth.

• Experience managing commercial P&L responsibilities.

• Strong track record in strategic account leadership, sales forecasting, and funnel

management.

• Experience developing and executing commercial strategies within complex

organizations.

Skills & Competencies

• Strategic mindset with strong business and financial acumen.

• Exceptional leadership, coaching, and team-building capabilities.

• Strong analytical and problem-solving skills.

• Executive-level communication, influencing, and negotiation abilities.

• Ability to drive change, transformation, and continuous improvement.

• Results-oriented with a high degree of ownership and accountability.

Language Requirements

• Fluent Spanish and English.

What Success Looks Like

• Achievement of sales revenue and profitability objectives.

• Strong commercial pipeline and forecast accuracy.

• Growth and retention of strategic accounts.

• Improved commercial productivity and operational effectiveness.

• Development of engaged, high-performing teams.

• Successful execution of strategic growth initiatives.

Travel: Domestic and international travel required based on business needs.

At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve.  Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
 

Unsolicited Assistance

We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies, in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral.