- Location
- Marlboro, MA,US, US
- Type
- Full-time
- Department
- IT
- Seniority
- Manager
- Experience
- 3+ years
- Education
- Master
- Source
- Eightfold
Description
Your responsibilities will include: Develop and implement comprehensive global go-to-market plans, including segmentation, targeting, customer engagement, and adoption strategies. Manage the portfolio's commercial performance, including tracking key metrics such as revenue, utilization, share, and margin, and developing data-driven recommendations to address business opportunities. Lead the commercial execution of a key early-stage product launch, focused on driving initial market development, identifying and converting early adopters, and establishing clinical and procedural proof points. Translate strategic intent into actionable downstream execution plans to accelerate adoption across prioritized accounts. Develop tools, programs, and evidence-based messaging to support the field organization in engaging key customers and driving adoption. Work cross-functionally with Sales, Training, Professional Education, Clinical, Sales Operations, Supply Chain, Manufacturing and HEMA to deliver cohesive and efficient market execution. Forecast demand and guide commercialization pacing to align supply, resource allocation, and performance targets. Operate with strong ownership and follow‑through across all assigned initiatives. Provide guidance, coaching, or context to junior marketers or MDM team members when needed. Contribute to best practices within the broader Endoscopy marketing organization, particularly in launch excellence, customer insight, and cross‑functional alignment. Bachelor's degree A minimum of 3 years of professional experience Willingness and ability to travel up to 40%, including internationally Proven track record of successful commercialization and product launches in medical device industry Global downstream experience (i.e. product management, sales engagement and campaign) Ability to work effectively in a cross-functional, matrix organization Progressive product marketing experience in the medical device industry Deep product marketing experience Clinical understanding of endoscopic procedures and customer value drivers Strategic thinker with a bias for action and innovation Advanced degree (e.g., MBA or Master's in a related field)