Media Planner

Agency :

Havas Media

Job Description :

As a Media Planner at Havas, you will be responsible for developing, executing, and optimizing innovative media strategies that connect our clients with their target audiences and achieve their marketing objectives.

Job Responsibilities:**

* Collaborate with clients and internal teams to understand campaign goals, target audiences, and budget constraints.
* Conduct thorough market research and audience analysis to identify optimal media channels and opportunities.
* Develop comprehensive media plans across various platforms, including digital (programmatic, social, search), traditional (TV, radio, print), and OOH.
* Negotiate and purchase media placements, ensuring efficient use of budget and maximizing ROI.
* Monitor campaign performance, analyze data, and provide regular reports and insights to clients.
* Optimize media plans in real-time based on performance metrics and market trends.
* Stay up-to-date with the latest media trends, technologies, and industry best practices.
* Present media plans and recommendations confidently and persuasively to clients.
* Manage media budgets and ensure accurate billing and reconciliation.

Job Qualifications:**

* Bachelor's degree in Marketing, Advertising, Communications, or a related field.
* 2+ years of experience in media planning, preferably within an agency environment.
* Proven track record of developing and executing successful media campaigns.
* Strong understanding of various media channels, their capabilities, and measurement methodologies.
* Proficiency in media planning and buying tools (e.g., Nielsen, comScore, Google Ads, Facebook Business Manager).
* Excellent analytical skills with the ability to interpret data and draw actionable insights.
* Exceptional communication, presentation, and negotiation skills.
* Detail-oriented with strong organizational and time management abilities.
* Ability to thrive in a fast-paced, collaborative, and client-facing environment.

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Contract Type :

Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.