Senior Specialist, Marketing

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Senior Specialist, Marketing

Overview
The Marketing & Communications team is looking for a Senior Specialist, Marketing to drive our customer experience strategy forward by consistently innovating and problem-solving. The ideal candidate is passionate about the customer experience journey, highly motivated, intellectually curious, analytical, and possesses an entrepreneurial mindset.

Role

• Lead regional and local assets execution and support to monetize through advisors and marketing services teams, providing input on potential partnership relevant for the markets.
• Executes marketing strategies, activities, and events (includes advertising, promotions, sponsorships, trade shows, webinars, websites) by supporting on planning agendas, determining logistical requirements.
• Supports development of creative content for application in marketing strategies, including thought leadership content and communication of subject matter expertise, using established parameters
• Tracks budget for marketing programs, and raises awareness when programs are not on track against budget
• Analyzes campaign performance using specified measures and evaluation metrics
• Prepares marketing solution presentations using specified parameters
• Provides any necessary clarifications to vendors (e.g., agencies, film production, etc.)

All About You

• Experience working on projects that require collaborating with multiple internal and external stakeholders within financial sector.
• Demonstrated comfort conducting various analyses and choosing best program to utilize, e.g., Microsoft Excel, Access, SPSS
• Demonstrated ability to standardize collected data and draw out preliminary insights
• Experience developing presentations by creating content and articulating a story with a clear point of view.
In this section, list essential responsibilities and education desired. Customize based on the role and feel free to add intrinsic values. Add bullet points to:

Corporate Security Responsibility
Every person working for, or on behalf of, Mastercard is responsible for information security. All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and therefore, it is expected that the successful candidate for this position must:

• Abide by Mastercard’s security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Report any suspected information security violation or breach, and
• Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard’s security policies and practices;

• Ensure the confidentiality and integrity of the information being accessed;

• Report any suspected information security violation or breach, and

• Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.