Business Lead

Job Description:

We’re looking for an experienced Business Lead to drive client growth, inspire teams, and shape media strategies that deliver measurable business outcomes. You’ll act as the strategic partner to senior clients — ensuring our work connects creativity, media, and data to create meaningful impact across all channels.

Key Responsibilities

• Lead client relationships and ensure business objectives are translated into powerful media strategies.
• Oversee end-to-end media planning, activation, and performance across multiple markets.
• Champion collaboration across strategy, data, and creative teams to deliver integrated solutions.
• Manage P&L and ensure commercial growth, efficiency, and profitability for your portfolio.
• Mentor and develop teams, fostering a culture of innovation and excellence.
• Stay ahead of market trends, guiding clients through evolving media landscapes and technologies.

Requirements

• 12–15 years of experience in media or integrated communications, preferably within global agency networks.
• Proven experience managing multimarket clients and large-scale operations.
• Strong commercial acumen and P&L management capability.
• Excellent communication, leadership, and negotiation skills.
• Deep understanding of media ecosystems, data-driven marketing, and emerging technologies.

Location:

Casablanca

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent