- Location
- Abu Dhabi, United Arab Emirates
- Department
- Marketing
- Seniority
- Manager
- Source
- Keka
Description
WE ARE HIRING: Marketing Manager (Cybersecurity / System Integration) 🚀
Are you a strategic B2B marketing leader with a proven track record of elevating brands in the high-stakes cybersecurity or technology integration space? Do you know how to translate complex technical capabilities into compelling, demand-generating market narratives?
CyberGate Defense is seeking an experienced, high-impact Marketing Manager to lead our marketing strategy and brand operations from our headquarters in Abu Dhabi, UAE.
This is a senior-level position for a hands-on strategist who thrives in B2B enterprise marketing, lead generation, high-visibility industry events, and digital brand building within the cybersecurity domain.
- đź“Ť Location: Abu Dhabi, UAE (HQ)
- đź’Ľ Department: Marketing
- 🎯 Experience Required: 10+ Years of B2B Marketing Experience (Cybersecurity or System Integrator background is Mandatory)
🎯 The Mission (Role Overview)
As the Marketing Manager, you will design, drive, and execute end-to-end B2B marketing strategies that accelerate brand recognition, generate qualified pipeline leads, and strengthen our position as a leading cybersecurity authority in the region. You will partner closely with Executive Leadership, Business Development, and Pre-Sales teams to align marketing campaigns with commercial targets.
🔑 Key Responsibilities
- Strategic Brand Leadership: Architect and execute CyberGate's overall B2B marketing strategy, brand positioning, and messaging across the GCC region.
- Demand & Lead Generation: Design multi-channel B2B campaigns (digital, account-based marketing, content, events) to generate high-value leads for enterprise and government sales teams.
- Content & Product Marketing: Translate complex technical cybersecurity offerings (SOC, MSS, DFIR, Red Teaming, GRC) into clear, high-impact collateral, whitepapers, case studies, and pitch decks.
- Event Management: Lead end-to-end planning and execution for premier regional events, conferences, and exhibitions (e.g., GISEC, IDEX, Black Hat MEA, custom executive roundtables).
- Digital & Social Media Strategy: Direct digital campaigns across LinkedIn, search engines, and web platforms, managing performance analytics, SEO, and corporate messaging.
- Public Relations & Communications: Oversee press releases, media relations, thought leadership articles, and corporate announcements to elevate company visibility.
- Agency & Budget Management: Manage third-party vendors, creative agencies, and PR firms while maintaining budget optimization and tracking ROI.
🎓 Mandatory Qualifications & Skills
- Experience: 10+ years of progressive B2B marketing experience, with a heavy focus on the Middle East market.
- Domain Background (Mandatory): Direct marketing experience within Cybersecurity, Managed Security Services (MSSP), or a major System Integrator (SI) firm.
- Strategic B2B Focus: Proven ability to market complex, high-ticket technology services to enterprise and public sector stakeholders (CISO, CIO, CTO, C-suite).
- Event & Campaign Execution: Track record of managing large-scale industry tradeshows, webinars, and executive networking events.
- Digital Mastery: Strong command of performance marketing, LinkedIn Campaign Manager, Google Analytics, CRM/Automation platforms (HubSpot, Salesforce, or Zoho), and content management systems.
- Education: Bachelor’s or Master’s degree in Marketing, Business Administration, Communications, or a related field.
- Communication: Exceptional written and spoken English skills; Arabic proficiency is a distinct advantage.
Skills
SalesforceHubSpotGoogle AnalyticsCybersecuritySOCSEO