- Location
- Colombo
- Type
- Full-time
- Department
- Marketing
- Seniority
- Manager
- Experience
- 4+ years
- Education
- Bachelor
- Closing date
- Today
- Source
- CareersPage
Description
About Our Client
Our client is an academic institution offering undergraduate programmes in Applied Accounting and Business Analytics, seeking a driven marketing professional to support student recruitment and brand growth.
Job Overview
The Manager/Deputy Manager (Marketing) will develop and execute marketing plans, drive student enrolment, manage campaigns, monitor performance, and support brand-building and market expansion activities.
Key Responsibilities
- Develop and execute operational marketing plans aligned with strategic objectives.
- Drive annual student enrolment and recruitment targets.
- Manage the marketing calendar and oversee campaign execution.
- Lead scholarship promotion and student recruitment initiatives.
- Monitor campaign performance, ROI, and lead generation and recommend improvements.
- Manage agencies, media vendors, and external stakeholders.
- Oversee content development across marketing and communication channels.
- Support reports, budgets, and presentations for management.
- Contribute to brand-building and market expansion initiatives.
Qualifications & Requirements
- Bachelor's Degree in Marketing, Business Management, or a related field.
- 4–6 years of experience in marketing, preferably in higher education or services.
- Strong knowledge of digital marketing and marketing analytics.
- Excellent communication, leadership, and project management skills.
- Ability to manage multiple projects and meet deadlines.
- Professional qualification in Marketing is an added advantage.
Interested candidates send their CV to [email protected]
Skills
Project Management
