REGIONAL SALES MANAGER

Description

At Klass Time, we are leaders in the manufacturing, marketing, and distribution of food and beverage brands in the markets and categories in which we participate. With a Mexican identity, our mission for the past 30 years has been to Surprise our Customers with delicious food products of the highest quality to provide them with unique experiences of OUR BRANDS.

Our offices are based in Houston, Texas, with associates representing our brand nationwide, which has allowed us to build a solid reputation in the Food and Beverage industry, mainly in the Hispanic population.

It is our commitment to reward hard work, celebrate success, and offer career development. If this sounds like a company you are interested in joining, please review the job description below.

Regional Sales Manager

 The Regional Sales Manager - West Region is responsible for leading regional growth through strategic account management, new business development, and best-in-class execution at the point of sale. This role combines commercial strategy, field execution, and team leadership to maximize sell-in and sell-out performance.

You will lead a team of Market Sales Leaders, manage key accounts, and ensure strong distribution, inventory health, and trade investment ROI.

Key Responsibilities

• Drive regional sales growth by managing key accounts, opening new channels, and expanding distribution
• Ensure best-in-class in-store execution through strong field leadership and clear execution plans
• Lead, coach, and develop high-performing sales teams with a focus on results and accountability
• Manage and optimize trade marketing investment to maximize ROI and sell-out
• Oversee forecasting, inventory health, and CRM data accuracy
• Collaborate cross-functionally with Finance, Marketing, Supply Chain, and HR to deliver business results

KPIS

• Sales performance vs. budget (sell-in & sell-out)
• In-store execution excellence
• Trade spend efficiency and ROI
• Forecast accuracy
• Inventory health across customers and distributors
• Market share growth (e.g., Nielsen data)
• Team performance and retention

Requirements

Qualifications

• 5+ years of commercial experience in the U.S. food & beverage, CPG, or mass retail industry with proven results in general market expansion and category growth.
• 3+ years of leadership experience managing sales leaders or regional account managers.
• Strong expertise in Key Account Management and trade spend/promotional budget management.
• Bachelor’s degree in business administration, Marketing, International Business, or related field (MBA a plus).
• Fully bilingual: English (fluent) and Spanish (intermediate or higher).
• Strategic leadership, ability to manage budgets and profitability, senior-level negotiation, and talent development skills.
• Proficient in Microsoft Office Suite and CRM tools.
• Ability to travel extensively within the assigned region (50–70%).
• Valid U.S. driver’s license and legal authorization to work in the U.S.

Physical requirements:

• Must be able to walk and move around 2/3 of the time. 
• Using fingers to operate tools and devices.         
• Must be able to lift and carry up to 25 pounds.
• Must be able to talk, listen, and speak clearly on the phone and in person.