Content Creator

Company Description

HELLO, WE ARE PUBLICIS PRODUCTION, THE FIRST INTELLIGENT CONTENT COMPANY.Within Publicis Groupe’s Intelligent Creativity business, we specialize in bringing creative ideas to life, and to consumers. By combining 100 years of craft excellence with 6,000 experts across 52 locations of the world’s biggest studio network, we leverage the industry’s richest data, through the power of agentic AI, to radically redefine content production with Intelligent Content.We intuitively deliver this through Marcel Make, the world’s first Intelligent Content agent. The result? Predictively performing content that unlocks business growth in unprecedented ways.

Overview

In Bogotá, Colombia, we are looking for a Content Creator with 4 years of experience in advertising and marketing agencies.

The mission of this role is to create engaging, relevant, and innovative content that strengthens the presence of assigned brands, building meaningful connections with audiences through a variety of digital formats and channels.

The Content Creator will work collaboratively with creative and strategic teams to develop content aligned with business objectives, contributing to brand positioning, audience engagement, and overall brand growth.

centrará en gestionar y optimizar la presencia de diversas cuentas en redes sociales.

 

Responsibilities

• Create engaging and relevant visual and written content (images, videos, stories, and posts) for different audiences.
• Develop content plans aligned with brand objectives and established KPIs.
• Monitor and analyze performance metrics to optimize content effectiveness.
• Design content calendars in collaboration with the Community Manager and/or creative team.
• Provide on-site coverage of external events such as concerts, product launches, and festivals.
• Ensure that all content adheres to the style guidelines and brand standards of the assigned accounts.
• Stay up to date with social media trends and apply them creatively to content strategies.
• Ensure the quality and proper execution of all assigned activities and deliverables.
• Comply with corporate policies, processes, and procedures.
• Promote the organization's values and culture, fostering respect and collaboration within the team.

Qualifications

 

• Creativity and innovation.
• Excellent written communication and copywriting skills.
• Ability to create engaging and relevant content.
• Strategic thinking focused on achieving brand objectives.
• Analytical skills to interpret metrics and performance results.
• Strong attention to detail and commitment to maintaining brand visual identity.
• Proactive mindset and continuous awareness of digital and social media trends.
• Strong organizational and content planning skills.
• Ability to work collaboratively with creative and strategy teams.
• Adaptability and flexibility to respond to changes and emerging trends.
• Results-driven mindset with a focus on achieving KPIs.
• Commitment to delivering high-quality work.
• Ability to identify insights and transform them into content opportunities.
• Accountability and adherence to corporate processes and policies.

Additional Information

We have an AI-powered interaction and connectivity platform called Marcel, which provides access to e-learning tools such as Udemy and LinkedIn Learning, offering more than 30,000 courses across a wide range of topics. This allows employees to develop their skills based on their interests while connecting with more than 100,000 creative minds across Publicis Groupe.

We offer a variety of benefits, including a hybrid work model, an employee fund, life insurance, and a birthday day off. Additionally, employees have the opportunity to apply for internal vacancies across Publicis Groupe worldwide and can work for up to six weeks per year from another country where Publicis Groupe operates through our global Work Your World initiative.

Publicis Groupe #ThePowerOfOne brings together creativity and technology while celebrating #VivaLaDifference. We recognize and value individual differences as strengths that enrich our teams and communities. Diversity and inclusion are key to our success.