Sr. Analyst, On Premise Marketing - National, Popeyes, US&C

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Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $49 billion in annual system-wide sales and over 33,000 restaurants in more than 120 countries and territories.

RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.

RBI is committed to growing the TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS® brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.

The On Premise Marketing - National Sr. Analyst plays a key role in supporting the merchandising function for both national and test initiatives across Popeyes® restaurants. This role ensures flawless execution of in-restaurant merchandising—from national launch assets to local marketing materials—and continuously improves the processes that govern menu board and merchandising content.

The analyst partners cross-functionally with marketing, operations, technology, and external vendors to deliver accurate merchandising experiences that drive brand consistency and operational excellence across the PLK system.

RBI follows a 5 day, in-office work schedule to support collaboration. Successful candidates will be expected to work onsite 5 days per week out of our Miami, FL office.

Job Responsibilities:

• Oversee and report on all merchandising and POP (point of purchase) fulfillment for national campaigns, test initiatives, and ongoing restaurant needs.
• Manage all merchandising content including menu boards, digital presell boards, kiosks, and other visual touchpoints.
• Serve as the primary liaison with creative agencies, print and digital vendors, and other external partners.
• Develop and manage execution tools and guides, including:
  • Merchandising Implementation Guides (MIGs)
  • Digital Menu Board Guides
  • Merchandising audits, reporting, and continuous training routines
  • Drive-thru and kiosk rollouts and optimization initiatives
• Validate all vendor-delivered assets through a rigorous quality assurance process to prevent errors in restaurant content.
• Partner closely with Marketing Managers to address restaurant inquiries related to national or market test launches.
• Communicate merchandising updates effectively across field teams, operators, and internal stakeholders.
• Track, resolve, and document launch-related issues, ensuring timely corrective actions and process improvements.
• Collaborate with cross-functional teams (Marketing, Operations, Technology, and Field) to ensure seamless execution of launches and initiatives.
• Identify and lead special projects aimed at improving marketing execution, operational efficiency, and brand communication.

Qualifications:

• Bachelor’s degree required.
• Minimum of 3 years of relevant experience in marketing operations, merchandising, or project management.
• Strong attention to detail and process-oriented mindset.
• Proven ability to manage multiple projects and deadlines in a fast-paced environment.
• Excellent communication and presentation skills, both verbal and written.
• Demonstrated ability to work cross-functionally and build effective relationships with diverse stakeholders.
• Creative problem-solver with strong analytical and organizational skills.
• Experience managing vendors or agencies preferred.
• Basic design evaluation skills a plus.

#Popeyes

Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.

Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.